Product Marketing Manager

We are looking for a Product Marketing Manager to take our marketing strategies to the next level! This role is perfect for someone with strong analytical skills, a deep understanding of player behavior, and experience in driving revenue and retention.

Key Responsibilities:

✅ Develop and implement data-driven marketing strategies to improve CR, Deposits, GGR, Retention Rate, and Active Players.
✅ Collaborate with the product team to optimize the user experience and enhance conversion & retention rates.
✅ Conduct in-depth data analysis to identify trends and opportunities for marketing funnel optimization.
✅ Work closely with design, content, and acquisition teams to create impactful promotional campaigns.
✅ Manage and optimize player lifecycle marketing, including onboarding, re-engagement, and retention strategies.
✅ Stay ahead of industry trends and competitor strategies to uncover new growth opportunities.
✅ Use A/B testing and experimentation to enhance campaign performance.
✅ Create reports & dashboards to track KPIs and provide insights to senior leadership.

What We’re Looking For:

🎯 Proven experience in product marketing(a must!).
🎯 Strong analytical skills with the ability to turn data into actionable insights.
🎯 Experience with marketing automation tools, CRM systems, and data analytics platforms.
🎯 Deep understanding of behavior, customer lifecycle, and funnel management.
🎯 Excellent project management and multitasking skills.
🎯 Strong communication and collaboration abilities for cross-functional teamwork.
🎯 Knowledge of digital marketing, trends, and retention strategies.
🎯 A strategic and creative thinker focused on driving measurable business outcomes.

Why Us?

✨ Competitive salary & performance-based incentives
✨ Work with a dynamic, fast-growing brand
✨ Opportunity to make a real impact in a data-driven, innovative environment
✨ Professional growth and development opportunities