Head of Marketing (Crypto)
About Us:
We are an innovative iGaming company launching a cutting-edge Crypto Casino Project. Our team of 1,300+ professionals spans the globe, delivering successful projects across Tier 1β3 markets. We are looking for an experienced Head of Marketing to lead the development and execution of a comprehensive marketing strategy aimed at driving customer acquisition, retention, and brand positioning in the rapidly growing crypto casino market.
What Experience Is Important to Us:
- 7+ years in marketing, including 5+ years in leadership roles.
- Proven experience in the online gambling or fintech industries.
- Expertise in digital marketing (SEO, SEM, SMM, email marketing, affiliate marketing).
- Strong track record in creating customer acquisition and retention strategies.
- Proficiency with data analytics tools to drive decisions based on performance metrics.
- Experience managing large marketing budgets and optimizing ROI.
- Leadership skills with a history of managing cross-functional teams.
- Advanced English; knowledge of additional languages is a plus.
- Desirable: familiarity with cryptocurrency/blockchain technologies and international markets.
What You Will Do:
- Develop and implement a comprehensive marketing strategy to drive growth, enhance customer engagement, and strengthen brand identity across all digital platforms.
- Manage key marketing channels such as social media, SEO, PPC, affiliate marketing, and influencer campaigns while collaborating with the product team to launch and promote new features.
- Analyze performance metrics, set KPIs, and make data-driven decisions to optimize ROI and improve campaign results, while efficiently managing the marketing budget and exploring new growth opportunities.
- Lead and mentor the marketing team, fostering creativity and professional development, and ensuring alignment with the companyβs objectives.
- Plan and execute multi-channel campaigns, including email, SMS, and promotional activities, while expanding affiliate networks, building strategic partnerships, and monitoring their performance to maximize traffic and revenue.
Why You Should Join Us:
- Lead a transformative project in the fast-growing crypto casino space.
- Enjoy competitive compensation and the opportunity to work with cutting-edge technologies.
- Collaborate with a talented, diverse team in a culture that values innovation and growth.
- Shape the future of a global iGaming company with a strong focus on professional development and leadership.
- Flexible working environment with access to the latest tools and resources.
Join us today to lead the marketing vision for our Crypto Casino Project and make a lasting impact in the industry! π
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