PPC Specialist Offline
EMERY is an innovative English-learning platform that allows students to freely explore the language, culture and modern viewpoints of the English-speaking world without limitation.
EMERY works through educational video streaming, e-learning resources, and real-time verbal communication. We believe we have created the optimal learning approach that combines independent study and interactive conversations with native English speakers to enhance spoken language and pronunciation skills.
By combining more than 100,000 unique educational videos, and live conversations with native speakers, EMERY provides students with an authentic, true-to-life learning experience like no other. We openly discuss topics relevant to present-day life and prepare students for real-world situations going far beyond the teachings of traditional textbooks.
PPC Specialist
Don't miss out on the chance to become a vital part of our team as a PPC Specialist. Utilize your expertise to amplify our online visibility, seamlessly collaborate with cross-functional teams, and play a pivotal role in expanding our digital brand presence. Apply now and make a significant impact on positive change within the education sector.
Your challenges
- Make IT product more visible in local searches by improving the website, finding the right keywords, checking out competitors, and planning content.
- Run online ads on platforms like Google AdWords and Facebook to boost company and brand recognition.
- Manage the company's social media presence on platforms like Twitter and Facebook.
- Look for opportunities to get other websites to link to ours, considering anchor text, keywords, and which pages to link to.
- Regularly check the website, keep an eye on important SEO stats, and find ways to make it better.
- Watch website traffic and how users behave to find trends and areas for improvement.
- Work with different teams like content, design, and development to make sure the website follows SEO best practices.
- Keep up with what's new in the industry, including changes in search engine algorithms, and suggest new ways to do better.
- Create high-quality content for blogs and websites using tools like PageOptimizerPro and AI, such as ChatGPT, to engage readers and boost SEO
Background and skills
- Need 2+ years of experience, especially with IT products.
- Should know how to use social media for selling to regular people (B2C), run ads on Google, and do email campaigns.
- Should be familiar with tools like Google Analytics, Google Search Console, and SEMrush for checking websites.
- Knowing HTML, CSS, and JavaScript for SEO is a plus.
- Should be really good with web analytics tools like Google Analytics, NetInsight, and WebTrends.
- You should understand how to make websites better for search engines, like fixing things on the page, finding the right keywords, getting links, and planning content.
- It's good if you've worked with WordPress/Elementor.
- Should know how to manage and make business listings better on Google and Apple Maps.
- You need to be good at thinking through problems, solving them, and talking to people.
What we offer
- Remote work.
- Flexible schedule.
- Paid vacation.
- Competitive salary.
- The possibility of career growth.
Required skills experience
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