Jobs Content Manager

We at aimash are looking for a proactive and detail-oriented Content Manager to join our team. In this role, you will manage our content publishing and leverage modern AI tools to streamline and optimize our content creation processes.

If you know your way around CMS platforms, have an eye for basic design, and love experimenting with AI technology, we want to hear from you!

What You Will Do (Responsibilities):

• Content Publishing: Regularly post, format, and manage articles on WordPress.
• Visual Creation: Occasionally create simple images, banners, and graphics for our content (using Canva or alternative tools).
• AI-Assisted Content Creation: Help generate, refine, and optimize content using AI tools (Claude, ChatGPT, or other LLMs).

What We Are Looking For (Requirements):

• WordPress Experience: Proven track record of working with the WordPress admin panel (formatting, layout).
• Graphic Design Skills: Hands-on experience with graphic editors like Canva, Figma, Photoshop, or similar.
• Experience with LLMs: Proficiency in working with Claude, ChatGPT, or other AI models (knowing how to write effective prompts is a big plus).
• English Proficiency: B1 or higher (ability to read, understand, and format English content effectively).
• Technical Setup: Your own laptop/PC and a highly stable, reliable internet connection.

What We Offer (Conditions):

• Location: 100% Remote.
• Employment Type: Contract-based (freelance/project-based collaboration, not official/corporate employment).
• The opportunity to work with cutting-edge AI technologies in a dynamic and flexible environment.

How to Apply:

If this sounds like a fit, please send your resume along with a link to your portfolio (examples of published WordPress articles or graphic designs are highly appreciated!). We look forward to meeting you!

We are looking for a data and detailed oriented Senior CRM/Retention Manager with strong ownership and independent mindset to join our growing iGaming team.

In this role, you will be responsible for ownership of end to end CRM/Retention strategy for one of our brands. Including creating/reviewing/adjusting Retention/CRM strategy, bonus policy, promo planning, managing of end to end prod launch of automated, ah-hoc and A/B test campaigns aimed at increasing engagement, retention, reactivation metrics. Works with numerous CRM/Retention tools: classic bonus system and gamification tool and taking part in developing these functionalities.

Conduct data analysing of customer base and campaigns to meet business KPIs (LTV, Bonus rate, Retention Rate, ROMi etc)

You’ll work closely with the internal CRM operational team, product, marketing, analytical, VIP  teams.

Position considering to work with GR8 Tech platform + Customer.io tool

Key Responsibilities

• Own and drive the end-to-end CRM & Retention strategy for the brand, aligned with business KPIs (LTV, NGR, Retention Rate, Bonus Cost, ROMI)
• Define and continuously optimize player lifecycle strategies (onboarding, activation, retention, reactivation
• Develop and maintain segmentation frameworks.
• Plan and execute CRM calendar (weekly / monthly / event-based: sport, seasonal, local markets)
• Manage setup process of planned and other campaigns along with Operational CRM unit (setup part should be covered by Operational team mainly close to 70%).
• Launch and manage multi-channel campaigns (email, push, in-app, SMS) along with the monitor of delivery and effectiveness.
• Own communication effectiveness of automated journeys, ad-hoc campaigns, triggered campaigns.
• Design and optimize bonus policy and promotional mechanics along with controlling bonus cost efficiency and improving bonus ROI and player value.
• Build and scale automated lifecycle journeys with continuous improvement of personalization and real-time triggers
• Analyze player behavior, cohorts, and campaign performance to identify growth opportunities
• Monitor and optimize core metrics for brand: LTV/ARPU, Retention/Reactivation Rates, Bonus Rate.
• Define and execute structured A/B testing relevant for brand and business needs.
• In collaboration with the Product team define and improve CRM-related features/bonus/ engagement capabilities.
• Close cooperation with Product, Analytical, Marketing, VIP, Operational teams for executing targets and plans.

Key Requirements

• 3+ years of experience in CRM / Retention / Lifecycle Marketing in iGaming, sport betting.
• Proven track record of owning CRM strategy and delivering measurable impact on LTV, Retention, and NGR
• Strong understanding of player lifecycle, behavioral segmentation, and retention mechanics
• Advanced analytical mindset with ability to translate data into actionable CRM decisions
• Experience working with key metrics: LTV/ARPU, Retention/Reactivation Rates, Bonus Rate and communication metrics - Delivery, Open, Click, Conversion rates
• Experience with cohort analysis, funnel analysis, and performance reporting
• Deep understanding of bonus systems and promotional mechanics (preferably in Softswiss ecosystem)
• Ability to balance conversion vs bonus cost efficiency
• Experience working with iGaming platforms such as and with CRM platforms such as Customer.io
• Understanding of event-based architecture, triggers, and automation logic
• Experience managing multi-channel communication (email, push, in-app, SMS)
• Data-driven approach to continuous optimization of campaigns and journeys
• Proven experience in A/B testing and experimentation frameworks
• Experience building and scaling automated lifecycle journeys
• Strong sense of ownership and accountability for results
• Ability to work independently in a fast-paced, performance-driven environment
• Structured, detail-oriented, and result-focused approach
• Proactive mindset with ability to identify growth opportunities and act on them

At UnderDefense, content is growth channel.

We build cybersecurity solutions (the MAXI AI) for mid-market and enterprise companies in the US and EU. Our buyers are security leaders and practitioners who have zero tolerance for fluff and “marketing speak.”

We are looking for a Content Creator who can understand complex topics, transform existing content into multiple high-performing formats, and distribute it across key channels.
 

Requirements:

• 2+ years of hands-on experience in content creation / content marketing / SMM in B2B SaaS or IT environment
• Proven ability to work with different content formats (LinkedIn, Medium, Reddit, short-form content, etc)
• Experience in repurposing long-form content (articles, reports) into multiple formats
• Strong practical experience with AI tools (Claude / ChatGPT) for content generation, adaptation, and scaling
• Fluent written English with the ability to structure ideas clearly and adapt messaging for different audiences
• Understanding of content performance basics (engagement, reach, content effectiveness)
• Experience working with experts and extracting insights to convert them into clear, structured content
   

Responsibilities:

• Transform in-depth guides, reports (PDFs), and blog articles into multiple content formats across channels (LinkedIn posts, Medium articles, Reddit threads, short-form content, etc)
• Repurpose long-form content into 5–10 content units with different angles, formats, and hooks
• Adapt content tone, structure, and messaging depending on platform and audience
• Produce short-form educational content based on existing materials (product insights, security topics, industry trends)
• Create engaging content formats including posts, threads, and carousels
• Collaborate closely with marketing, SMM, and internal experts to extract key ideas and convert them into platform-ready content
• Actively use AI tools (primarily Claude) to generate, refine, and scale content production
• Ensure content quality and avoid generic, low-value AI-generated output
• Distribute content across key channels (LinkedIn, Medium, Reddit) ensuring consistency and relevance
• Continuously test content formats and improve performance based on engagement and feedback
• Apply basic SEO and content structuring principles where relevant