Wow-how

WOW-HOW Studio is looking for a Creative Director / Marketer to work on a product-focused project in the SaaS, mobile apps, and subscription services space.

We’re looking for a creative and analytical specialist who knows how to develop advertising concepts that convert, turn ideas into clear briefs for designers, and use campaign performance data to improve creative results.

This is a hands-on role focused on performance creatives, creative strategy, and testing — rather than team management or brand development.

What you'll do

• Research competitors and advertising trends using Meta Ad Library, TikTok Creative Center, and other relevant sources.
• Identify effective hooks, creative mechanics, messaging angles, and formats, understanding why they work.
• Develop 8–12 advertising concepts per day, including variations for testing.
• Prepare detailed creative briefs covering the core idea, hook, scene-by-scene structure, on-screen text, format, and visual references.
• Ensure concepts comply with Meta and Google advertising requirements, including formats, aspect ratios, text placement, and safe zones.
• Analyze campaign performance using advertising dashboards and relevant metrics.
• Identify winning creatives, recommend concepts for scaling, and develop new iterations based on performance data.
• Build and maintain a structured library of hooks, formats, references, and tested creative approaches.

What we're looking for

• Hands-on experience developing performance-driven advertising creatives focused on conversions.
• Practical experience working with Meta Ads and Google Ads dashboards.
• Understanding of advertising formats, platform policies, and creative requirements.
• Experience analyzing campaign results and using data to optimize creatives.
• The ability to turn an idea into a clear, actionable brief that a designer can execute without additional clarification.
• Strong creative thinking, analytical skills, and attention to detail.
• The ability to maintain a high daily output without compromising quality.
• English proficiency sufficient for researching international markets and working with English-language references.
• A portfolio or case studies demonstrating advertising concepts and, ideally, their performance results.

Will be a plus

• Experience with tools such as Foreplay, Motion, AdHeart, BigSpy, or Sensor Tower.
• Experience with video ads, UGC creatives, SaaS products, mobile applications, or subscription services.
• Understanding of performance metrics such as hook rate, thumb-stop rate, CTR, CPA, and ROAS.
• Experience testing different creative angles and scaling successful concepts.

What we offer

• Remote work and a full-time schedule.
• The opportunity to work on a product-focused project.
• Collaboration with a designer who will bring your concepts to life.
• The opportunity to influence creative testing, performance analysis, and ongoing optimization.
• Room to develop your creative strategy and performance marketing expertise.
   

Wow-How Studio is an international creative production studio specializing in animation and visual content. We create 2D/3D animation, motion design, video, CGI, and other digital content for international clients. Our in-house creative team works on projects end-to-end — from concept development to production and final delivery.

We are looking for a Producer who will take ownership of client projects from kick-off to final delivery, coordinate the creative team, and make sure the production process runs smoothly.

What you’ll do

Project delivery

• Own projects end-to-end, from kick-off to final delivery
• Plan and maintain project timelines, milestones, resources, and priorities
• Coordinate several projects simultaneously and keep them moving according to plan
• Monitor deadlines, scope, revision rounds, hours, and budgets
• Anticipate risks and blockers, communicate them early, and find solutions

• Keep project documentation, schedules, and statuses accurate and easy for the team to follow

   

Client communication

• Communicate with international clients via email and calls throughout the project
• Keep clients informed about progress, decisions, risks, and next steps
• Collect, clarify, and structure client feedback and turn it into clear, actionable direction for the creative team
• Make sure all necessary materials, references, feedback, and approvals arrive on time
• Handle conversations around timelines, feedback, scope, revisions, and expectations confidently and constructively
• Understand each client’s workflow, preferences, stakeholders, and approval process

• Identify new client needs and potential opportunities

   

Team & creative quality

• Prepare clear briefs for artists, designers, animators, and other creative specialists
• Make sure everyone understands their responsibilities, priorities, and deadlines
• Coordinate resources and help balance workloads across projects
• Review work internally before it reaches the client and maintain the quality bar throughout production

• Make sure the final delivery meets both the brief and Wow-How standards

   

Scoping & estimation

• Participate in scoping and estimating new projects together with Sales and Production teams
• Help define project requirements, timelines, resources, and scope
   

What we’re looking for

• Experience in project management, production, coordination, account/project management, or a similar role
• Experience managing several projects simultaneously
• Experience working with international clients
• Strong organizational and communication skills
• Flexibility and ability to adapt when priorities or project requirements change
• Ability to prioritize, solve problems, and work independently
• Strong ownership and attention to detail

• English — B2+, with confidence in written communication and client calls

   

2+ years of experience is a guideline, not a strict requirement. We’re open to candidates with less experience if they have strong relevant skills and potential.

It would be a plus

• Experience in a creative, digital, marketing, video, or production agency
• Previous experience as a Producer or Creative Producer
• Experience working with designers, artists, animators, or other creative teams
• Understanding of animation, motion design, 2D/3D, video, or CGI production

• Experience managing creative projects from concept to final delivery

   

What we offer

• Full-time position
• International clients and creative projects
• Collaboration with an experienced production and creative team
• Opportunity to grow in project management and creative production
• Increasing level of project ownership as you grow in the role