Creative Marketing Specialist (Performance Marketing)

We are looking for a Creative Marketing Specialist to join our Media Buying team and work on advertising campaigns in the Forex niche.

We need someone who understands target audiences, can identify promising advertising angles, and turn creative ideas into testable hypotheses. You should have a good understanding of performance marketing and know how to evaluate which approaches are most likely to attract the right audience.

Responsibilities

• Research target audiences and identify effective advertising angles.
• Analyze competitors’ ads and use ad spy tools.
• Come up with creative ideas, offers, and hypotheses for testing.
• Prepare briefs and materials for advertising creatives.
• Work closely with media buyers and take advertising test results into account.
• Suggest new ideas and improvements based on campaign performance.

Requirements

• Experience in performance marketing or paid traffic.
• Experience in Forex, trading, crypto, finance, or gambling is a plus.
• Understanding of advertising creatives, offers, and key metrics such as CTR, CPC, and CPL.
• Ability to research target audiences and analyze competitors.
• Ability to develop advertising ideas and testable hypotheses.
• Self-motivated, proactive, and comfortable handling multiple tasks.
• Excellent written and spoken Russian.

Nice to Have

• Experience with Facebook Ads or TikTok Ads.
• Spanish language skills.
• Experience using AI tools to generate creative ideas and advertising materials.

What We Offer

• Fully remote position.
• Full-time employment.
• Opportunity to work closely with an experienced media buying team.
• Compensation based on experience and discussed during the interview process.