CRM Manager

Join us from day one as we launch an ambitious online casino project. Work alongside experienced iGaming professionals, influence key decisions, and help build a product with ambitious international growth plans.

Responsibilities

• Own CRM activities for one or several Tier 1 markets end to end
• Design lifecycle strategy: onboarding, activation, retention, and reactivation flows
• Build trigger-based and automated Email, SMS, Push, and WhatsApp communications
• Create bonus and promo offers based on player segments and behavior
• Analyze campaign and segment performance and turn insights into actions
• Plan and run A/B tests and roll out winning scenarios
• Work with product, VIP, and analytics teams on loyalty and personalization
• Monitor Tier 1 market trends and competitor CRM activity

What you'll bring

• 4+ years as a CRM Manager in iGaming or Gambling
• Experience with Tier 1 markets
• Deep understanding of online casino and sportsbook player behavior
• Experience building lifecycle and trigger-based flows from scratch
• Strong knowledge of retention metrics: ARPU, LTV, churn, reactivation
• Analytics tools for campaign monitoring; SQL is a plus
• Experience mentoring or coordinating other CRM specialists
• English Upper-Intermediate or higher

We offer

• Paid Vacation - 20 working days per year (accrues after probation period)
• Paid Sick Leave - 10 working days per year
• Fully remote position - work from anywhere
• The opportunity to directly shape an ambitious project from day one
• A collaborative team and autonomy to build processes from the ground up