User Acquisition Manager (E-commerce / FB)

Our client (NDA) has a track record of building and growing its own white products. The company is now launching a new e-commerce product from scratch. The project is at an early stage: the core team, go-to-market strategy and marketing processes are being shaped right now. Creative, design, AI and marketing functions are already in-house.

Requirements

• Experience with the US market.
• Deep hands-on experience with Facebook Ads.
• Experience managing large budgets: $100k+ monthly spend.
• Proven scaling experience.
• Performance analytics.
• E-commerce background.

Responsibilities

• Launch and optimize ad campaigns in Meta Ads.
• Test hypotheses across audiences, creatives and offers.
• Scale winning campaigns.
• Analyze performance metrics and drive growth and profitability.
• Work closely with the in-house creative team.

What we offer

• Base salary + bonus.
• A chance to launch a new product from scratch and shape the UA function.
• Resources ready to go: in-house creative team, own and agency ad accounts.
• Remote, with priority for candidates based in Warsaw.

Nice to have

• Experience with Google Ads.