Head of Affiliate Network

We are looking for a Head of Partner Network to build and lead the affiliate direction across several iGaming brands.

This role comes with full ownership of the function: from defining the partner network model and commercial strategy to building the team, processes, and partner base. You will be responsible for traffic growth, partner performance, P&L, and the overall efficiency of the channel.

A major part of the role will be developing a strong network of webmasters and affiliate partners, creating competitive commercial conditions, and deciding how traffic should be distributed and scaled across different brands and markets.

What Will You Do:

• Build the Partner Network from scratch: define its structure, positioning, commercial model, processes, and 12-month development roadmap.
• Develop and grow a strong base of webmasters and affiliate partners, including direct acquisition, negotiations, retention, and partner development.
• Own partner commercial terms and incentive models, continuously improving deals based on traffic quality and profitability.
• Plan and manage traffic volumes across the group's brands and markets, identifying where and how traffic can be scaled.
• Own the financial performance of the direction, including budgets, margins, forecasts, KPIs, and P&L.
• Set up clear onboarding, tracking, quality control, payouts, and anti-fraud processes.
• Build and manage the Partner Network team, including Affiliate Managers, Business Development, and support functions.
• Create reporting and performance standards that give clear visibility into partner, GEO, brand, and channel profitability.

What We are Looking For:

• 5+ years of experience in iGaming / gambling / betting marketing.
• 3+ years in a senior leadership role such as Head of Affiliates, Head of Acquisition, CMO, or similar.
• Strong experience building and scaling affiliate/partner acquisition.
• Solid understanding of acquisition economics and key metrics: FTD, CPA, ARPU, LTV, ROI, conversion and retention.
• Experience working with significant marketing budgets and high traffic volumes; experience scaling to 10K+ FTDs is a strong advantage.
• Strong understanding of different acquisition channels, including Affiliates, Paid Social, Google, SEO/ASO, and Influencers.
• Strong commercial and negotiation skills with experience structuring and optimizing partner deals.
• Comfortable working with BI/reporting tools, forecasting, media planning, and performance analysis.
• Good understanding of unit economics, funnels, CJM, and traffic monetization.
• Fluent in Ukrainian\Russian, B2+ English