Middle Lead Generation Manager (Web3)

We are looking for a Lead Generation Manager to help us build and scale a strong pipeline of qualified B2B leads within the Web3 and blockchain ecosystem.

If you know how to identify the right companies and decision-makers, build effective outbound campaigns, and turn prospecting into qualified opportunities, we’d love to hear from you.

What you’ll do

• Research Web3, blockchain, crypto, fintech, and related markets to identify potential clients.
• Build, maintain, and segment high-quality lead databases.
• Identify key decision-makers, including Founders, CEOs, CMOs, Heads of BD, Partnerships, Marketing, and other relevant stakeholders.
• Launch and optimize outbound campaigns via LinkedIn, email, and other channels.
• Create personalized outreach messages and automated sequences.
• Qualify leads based on our ICP and pass qualified opportunities to the Sales/BD team.
• Manage lead generation activities through CRM and automation tools.
• Track and analyze campaign performance, including response rates, conversion rates, qualified leads, and pipeline contribution.
• Continuously test new markets, segments, channels, messaging, and outreach strategies.

• Collaborate closely with Sales, Marketing, and Business Development teams to improve lead quality and conversion.

   

Requirements

• 2+ years of experience in Lead Generation, SDR, B2B Outbound, or Business Development.
• Proven experience working with international B2B clients.
• Strong understanding of ICP, segmentation, prospecting, qualification, and sales funnels.
• Hands-on experience with LinkedIn and email outreach.
• Experience working with CRM and lead generation tools.
• Intermediate English or higher.
• Strong research, communication, and analytical skills.
• Highly organized, proactive, and results-oriented.

• Experience in a Web3, blockchain, crypto, or fintech company is mandatory

   

Nice to have

• Existing network or experience within the Web3 ecosystem.
• Experience working with Web3 startups, crypto exchanges, wallets, DeFi, NFT, gaming, or blockchain infrastructure projects.
• Experience with tools such as Apollo, Clay, LinkedIn Sales Navigator, Lemlist, Instantly, HubSpot, or similar platforms.

What we offer

• Opportunity to work with an international Web3 company.
• High level of autonomy and the opportunity to shape our lead generation strategy.
• Exposure to international markets and decision-makers.
• Competitive salary with performance-based bonuses.
• Fully remote work.
• Opportunities for professional and financial growth.
• Fast-paced environment with minimal bureaucracy.