Creative Producer / Performance Designer

ROIcamp is a media buying team that works exclusively with the dating vertical. The parent company has been building and monetizing dating products since 2011; the team is 40+ people and fully remote. We buy traffic on Meta, Google, TikTok, push and native placements, and we measure ourselves on paying users rather than on leads.

About the role

ROIcamp has been building dating products since 2011 and owns the full funnel, from the first click through to rebill. Every week our media buying team, the group that buys paid traffic on ad platforms, launches dozens of hypotheses across Tier-1 and Tier-2 GEOs, meaning the specific countries a campaign targets. None of those hypotheses can run without creatives.

You own the pipeline that turns a buyer's brief into a finished creative within 24–48 hours: the brief arrives, and the variations ship while the audience is still warm. This is not studio design or branding work. Quality here is judged by CTR and CVR, the click-through and conversion rates a creative produces in a live campaign.

What you'll do

• Keep the hypothesis-to-creative cycle within 24–48 hours by managing the brief queue, priorities, and deadlines.
• Produce statics, video, and carousels for Meta and TikTok, dozens of variations every week.
• Write UGC scripts and assemble them with AI tools: characters, video generation, and lip-sync.
• Adapt messaging to specific GEOs, rewriting what worked in the US for DE rather than translating it.
• Maintain creative rotation, replacing assets that fatigue in a campaign before their performance drops.
• Review CTR, CVR, and cost per conversion with buyers weekly, then turn the conclusions into the next round of iterations.
• Curate the library of proven mechanics: what ran, in which GEO, and why it worked.
• Test new AI tools and build the case for buying the ones that measurably speed up production.

Requirements

• A portfolio of performance creatives that have spent real budget, presented with numbers attached rather than visuals alone.
• Confident command of Figma plus video tools such as After Effects, Premiere, or CapCut.
• Hands-on experience with AI image and video generation, built into your daily process rather than tried once.
• A working understanding of Meta and TikTok moderation: what gets rejected, what passes, and how to adapt without gray-hat tricks.
• The ability to make decisions from data when there is no art director in the room to arbitrate.

Nice to have

• A background in dating or subscription products, with an understanding of what moves a user toward rebill.
• Motion and animation skills.

What we offer

• A company-paid AI stack for image, video, and lip-sync generation, with a budget for new tools: you propose them, we test them, we buy them.
• Per-creative analytics, so you can see CTR, CVR, and the contribution to deposits for every asset you ship.
• Direct influence on spend, since media buying scales whatever performs.
• Fully remote work on a schedule anchored to pipeline deadlines rather than hours logged on calls.
• Close collaboration with the buying, analytics, and farm departments, the last of which prepares and maintains the advertising accounts campaigns run from.

Growth path

The track runs from Creative Producer to Lead Creative with your own team, where junior designers and localization report to you, and then to head of the creative function for the traffic team. The pace is set by the performance of your creatives rather than by years served.

Compensation

The base salary is $1,000–1,800, with reviews driven by test results. Payouts are made on a fixed date each month.

Hiring process

A 30-minute screening call, a portfolio review with the Head of Media Buying, and a compact test assignment of up to 3 hours, followed by an offer. The test mirrors a real brief rather than a week-long homework project.