Product (UX/UI) Design Lead

Bitmedia Labs is an international product company founded in 2014. Today, we’re a team of 150+ specialists working globally, building products used by millions worldwide.

Our work spans two core areas:

• Game Development — browser-first games for global audiences, centered on reward-driven progression and long-term engagement.

• Digital Advertising — high-performance advertising and affiliate platforms across Web2 and Web3 markets.

We are looking for a Product (UX/UI) Design Lead to lead Product Design for our gaming project while remaining actively involved in hands-on design work. You will be responsible for the overall Product Design direction, quality, processes, and development of the Product Design Team, ensuring a consistent and high-quality experience across the product.

Responsibilities:

• Remain actively involved in hands-on Product UX/UI Design while leading the team;
• Own the holistic Product Design experience and ensure consistency across features, flows, devices, platforms, and areas owned by different designers;
• Define and maintain the Product Design vision, strategy, direction, and overall quality bar;
• Maintain and evolve Product Design principles, patterns, guidelines, and the Design System;
• Use User Research, User Feedback, Product data, market context, and competitor analysis to identify and prioritize UX problems and improvement opportunities;
• Maintain clear, efficient, and scalable Product Design processes and continuously improve how the team works;
• Ensure effective planning and delivery, with clear priorities, ownership, realistic workload, and timely resolution of blockers and dependencies;
• Ensure effective collaboration between Design, Product, Development, and other stakeholders, and maintain Design quality through implementation;
• Maintain the right team structure, capacity, and skill balance, and participate in hiring and onboarding when needed;
• Manage designer performance through regular 1:1s, feedback, skills evaluation, and clear expectations;
• Coach and develop designers through mentoring, Individual Development Plans, career development, and learning opportunities;
• Build autonomy, ownership, accountability, and independent decision-making across the team;
• Communicate clear direction and purpose, motivate the team, and recognize individual and team achievements;
• Maintain a healthy, inclusive, collaborative, and high-performing team culture.
   

Requirements:

• 5+ years of Product UX/UI Design experience in B2C product companies;
• 2+ years of people management experience, leading a Product Design team of 2+ people;
• Strong portfolio demonstrating complex B2C digital products and end-to-end Product Design work;
• Strong Product Thinking and ability to connect User needs, business goals, Product data, and Design decisions;
• Strong UX skills, including complex User Flows, Information Architecture, interaction patterns, prototyping, and usability;
• Strong UI and Visual Design craft with excellent attention to consistency, hierarchy, usability, and detail;
• Experience conducting or working with User Research, usability testing, User Feedback, and Product analytics;
• Strong understanding of Design Systems and experience maintaining scalable Design patterns and components;
• Experience designing desktop and mobile websites, as well as mobile applications, with a strong understanding of responsive and adaptive design patterns;
• Advanced Figma skills, including Variables, Auto Layout, Components, Libraries, and scalable file organization, with the ability to establish and maintain Figma standards across the team;
• Experience establishing and improving Product Design processes and ways of working;
• Strong people management skills, including 1:1s, feedback, performance management, coaching, development, delegation, and team motivation;
• Ability to build autonomous teams and enable designers to independently own decisions and outcomes;
• Strong planning, prioritization, problem-solving, and decision-making skills;
• Strong cross-functional collaboration and stakeholder management skills;
• English B2+ with confident spoken communication skills.
   

Nice to Have:

• Genuine interest in gaming and personal experience as an active or patient gamer, with a good understanding of game mechanics and player experiences;
• Interest in Web3 gaming, virtual economies, and related products;
• Previous Product Design experience in the gaming industry;
• Experience working with pixel art, pixel-inspired UI, or pixel-based visual styles;
• Experience working with complex, engagement-driven or economy-driven B2C products;
• Experience using AI tools and vibe coding for rapid prototyping, concept validation, and Design exploration;
• Basic understanding of front-end development;
• Product Design, UX/UI Design, Graphic Design, or related education.

Hiring process:

• Intro call with a Recruiter — Interview with the Hiring team — Test task — Сollection of recommendations — Offer.
 

Why join Bitmedia Labs?

We care about what we build — and about the people who build it. Our teams work closely together, share responsibility for the product, and support each other in everyday challenges.

As part of the team, you’ll have:

• Professional growth through products operating at global scale;

• The opportunity to experiment, bring ideas to life, and influence product decisions;

• Collaboration with strong, experienced teammates who value quality and teamwork.

We also support you with:

• Flexible schedule and the option to work remotely or from our hubs in Kyiv, Warsaw, and Berlin;

• Competitive compensation, regular performance reviews, paid vacation, sick leave, and public holidays;

• Modern Apple equipment and thoughtful corporate gifts for holidays and personal milestones;

• Support for your growth: courses, workshops, and conferences.
 

Through our charity foundation Bit Spilka, led by volunteers from our team, we support the military, medics, and civilians across Ukraine — delivering over $500,000 in aid to date. Here your work also drives social impact, and you can also join our volunteer initiatives.

If this resonates with you — send your CV and join us.

Let’s foster the world together!