SEO Team Lead (iGaming, Gambling Affiliate)

We don't need a task-executor; we need a system builder and a strategic leader. If you are driven by building high-performing teams, dissecting competitor PBNs, automating operations via APIs, and taking a site network from initial GEO strategy to predictable ROI—this role provides the scale, team leadership, and autonomy you've been looking for.
 

What You Will Lead & Drive

• Team Leadership & Process Architecture: Build, scale, and mentor an in-house SEO team (outreachers, content managers, PBN specialists). Set OKRs/KPIs, streamline team workflows, and foster an engineering/data-driven mindset.
• Strategy & Resource Ownership: Identify top-performing GEOs and target brands. Plan satellite expansion, allocate SEO budgets, and take full P&L accountability for the network's performance.
• Technical SEO & Automation: Architect scalable SEO systems, build automated content workflows via OpenAI API, and run structured experiments with clear outcome tracking.
• Analytics & Risk Detection: Build custom monitoring dashboards (Ahrefs, GSC, Keitaro), run launch cohort analyses to uncover success signals, and deploy automated alert systems for problem domains.
• On-Page & Link Building Strategy: Guide money page architecture and internal linking models. Oversee automated, scalable link-building pipelines while enforcing strict quality standards.
• Competitor Intelligence: Track, map, and reverse-engineer competitor satellite setups to turn their strategies into your roadmap.
   

Who You Are

• Proven SEO Leadership: 1+ years of experience leading, mentoring, and managing an SEO team (or a pod of specialists) in high-velocity niches.
• iGaming Niche Expertise: Deep track record in gambling/casino affiliate SEO, PBN, and satellite network management.
• Systems & Automation Mindset: Practical experience connecting APIs (e.g., OpenAI) and using tools to scale routine content, SEO, and operational tasks across the team.
• Analytical Precision: Proficient with GSC, Ahrefs, Keitaro, Looker Studio, and cohort analysis.
• Outcome-Oriented Ownership: A strong internal drive to own the entire pipeline-from hypothesis and team delegation to measurable revenue impact.
   

What We Offer

• Leadership & Direct Impact: Full autonomy in building your team, shaping processes, and driving product strategy without micromanagement.
• Remote-First International Team: Work from anywhere with a flexible schedule.
• Agile Culture: Fast iteration, high execution speed, and zero bureaucracy.
• Time Off: 30 days of paid annual leave.