Product Marketing Manager
About the Role
We are looking for a Product Marketing Manager to help us better understand our customers, improve product positioning, and communicate the value of our infrastructure solutions to the market.
We are especially interested in candidates with a technical background or genuine interest in hosting, cloud, servers, or infrastructure who can understand complex products and translate technical capabilities into clear customer value.
Key Responsibilities
1. Customer Research & Market Insights
Conduct customer interviews and research to understand customer needs, pain points, motivations, and buying behavior
Identify ICPs, customer segments, JTBD, and opportunities to improve product-market alignment
Validate hypotheses and turn customer insights into actionable recommendations for Product and Marketing teams
2. Positioning, Messaging & Sales Enablement
Develop and refine product positioning, value propositions, and messaging for different customer segments
Translate complex technical products and features into clear business benefits and use cases
Create supporting materials such as battlecards, pitch decks, one-pagers, and case studies to communicate product value
Ensure consistent product messaging across marketing channels and commercial touchpoints
3. Competitive Intelligence
Analyze competitors, their products, pricing, positioning, and market approach
Identify market trends, differentiation opportunities, and underserved segments
Provide insights that support product and commercial decisions
4. Product Marketing Initiatives
Support product launches, new features, pricing changes, and expansion into new segments
Work with Product and Marketing teams to prepare positioning, messaging, and materials for new initiatives
Analyze results of marketing initiatives and use insights to improve future activities
Requirements
1+ years of experience in Product Marketing.
Hands-on experience with customer research, interviews, and hypothesis validation
Understanding of ICP, segmentation, positioning, messaging, and product-market fit
Ability to understand technical products and communicate their value clearly
Strong analytical and research skills with the ability to use data to support decisions
Ability to independently identify opportunities and drive initiatives without micromanagement
English B1+
Nice to Have
Experience with hosting, VPS, Dedicated Servers, Cloud, networking, or infrastructure products
Technical background
Experience with pricing & packaging
Experience with product launches or Go-To-Market initiatives
Experience with market and competitive research tools
What We Offer
Global market
A mature product with proven market demand
Flexible work system and individual approach to compensation
Regular review of income and bonuses based on results
Compensation of tax payments and accounting support after successful adaptation
Monthly payments, strictly on time
Working Conditions
Format: remote, 5 working days / 2 days off
Schedule: 9:00 - 18:00, flexible lunch break of 1 hour between 12:00 and 15:00
Trial period: 2 - 3 months (may be completed early, retroactively)
Contract: FOP - after successful adaptation
Hiring Process
- CV and cover letter review
- Call with the HR gen.
- Interview with the team
- Offer
Note: Additional steps may be required.
Note
We will only provide feedback on the results of your resume review if we decide to proceed with your application. Otherwise, your information will be stored in our database, and we will contact you if a suitable position becomes available. The review process takes up to 10 business days.