Middle or Senior Product Marketing Manager

Help Us Bring a New Music Product to the World

We're building an innovative music hardware product and looking for a Middle or Senior Product Marketing Manager to help shape its brand, positioning, and go-to-market strategy.

We're not looking for someone to market an existing product. We're looking for someone who wants to help build the brand, the community, and the go-to-market strategy from the ground up.

This is a part-time, fully remote, long-term role with flexible working hours.

Responsibilities

• Develop and execute the product marketing strategy.
• Define product positioning and messaging.
• Work closely with the founder on product development and launch.
• Research the market, competitors, and customer needs.
• Build relationships with musicians, creators, and early adopters.
• Plan and coordinate marketing campaigns and product launches.
• Help grow an engaged community around the product.

We're Looking For Someone Who

• Has 3+ years of experience in Product Marketing, Brand Marketing, Growth Marketing, or Go-to-Market roles.
• Has experience marketing physical consumer products, gadgets, electronics, or other hardware products.
• Has a genuine passion for music and either plays at least one musical instrument or is actively involved in making music.
• Speaks English confidently.
• Enjoys working independently and taking ownership.

Nice to Have

• Experience with music technology or audio products.
• Experience launching new products or hardware startups.
• Community building, creator marketing, or crowdfunding experience.

We'd Love to Hear From

• Product marketers with experience promoting innovative hardware products.
• Musicians who have moved into product marketing.

What We Offer

• Fully remote work.
• Flexible part-time schedule.
• Direct collaboration with the founder.
• Opportunity to shape the product and its marketing from day one.
• Long-term collaboration with significant ownership and creative freedom.