Middle/Senior SEO Specialist

We are currently looking for a Middle/Senior SEO Specialist to join the Solvy business, which is developing a full-cycle online platform for working with legal, financial, and personal documents.

In the role of Middle/Senior SEO Specialist, you will:

• Take full ownership of the SEO channel as a revenue source.
• Audit the current SEO stack and the $14k/month outsourcing setup.
• Rebuild the SEO strategy around real business metrics (leads / revenue).
• Optimize existing pages for conversion and intent.
• Build the website structure for scalable organic traffic growth.
• Launch a content strategy (high-intent + programmatic SEO).
• Manage contractors or build an in-house SEO function.
• Improve technical SEO (speed, indexing, structure).
• Build a system for measuring SEO ROI (cohorts / attribution where possible).
• Identify new SEO opportunities (niches, keywords, vertical expansion).
• Reduce dependence on expensive outsourcing while increasing efficiency.
• Work closely with product / dev / growth team

We are looking for a specialist who:

• Has strong hands-on SEO experience (not only strategy, but actual execution or deep performance oversight).
• Has experience managing SEO budgets of $10k+/month (outsourced / in-house / mixed).
• Has experience working with competitive US markets (legal, finance, insurance, SaaS, or lead generation).
• Has a deep understanding of technical SEO (indexing, crawl budget, site structure, Core Web Vitals).
• Can work with high-intent commercial keywords (money pages, not just blog traffic).
• Has experience building SEO strategies focused on revenue rather than traffic.
• Understands SEO as an acquisition channel (CAC / LTV contribution).
• Has experience with content strategy (programmatic SEO / content scaling).
• Can evaluate content performance through conversions rather than rankings.
• Has experience with link-building strategy (white-hat + scalable acquisition).
• Is proficient with Ahrefs / SEMrush / GSC / GA4 / Looker Studio.
• Understands SEO for subscription and lead generation business models.
• Has experience managing contractors or agencies and can restructure and optimize their performance.