Softoria

Product Marketing Manager

$$$
Product

About the project:
DataImpulse is a global proxy service provider with 147,000+ customers worldwide. We offer residential, mobile, and datacenter proxies from $1/GB, one of the most competitive rates on the market. We're scaling fast and looking for a Product Marketing Manager to own positioning, messaging, and go-to-market execution across our key segments.


What you'll do:

  • Develop and maintain a messaging framework across 6 ICP segments, from positioning to copy.
  • Create and optimize landing pages, case studies, and comparison pages per use-case (you own copy and core messaging, work closely with design).
  • Run competitive intelligence: monitor competitors, build battle cards, report findings.
  • Produce funnel content: onboarding guides, email nurture sequences, use-case driven materials.
  • Drive GTM launches for new features, GEOs, and acquisition channels.
  • Use AI tools to optimize content for LLM search and automate routine processes.
  • Track conversion by segment, run A/B tests on messaging, report on performance.

What we're looking for:

  • 3+ years in product marketing or B2B marketing.
  • English at B2 level or higher.
  • Hands-on experience with Google Analytics, Google Search Console, HubSpot (or similar CRM), Ahrefs or SEMrush.
  • Comfortable working in Figma, Notion, Claude/ChatGPT, Google Workspace.
  • Background in the proxy, data infrastructure, or adjacent tech market is a big plus.
  • You make decisions based on data, not gut feeling alone.

What we offer:

  • Remote or hybrid, flexible hours.
  • Official employment, paid vacations and sick leaves.
  • Performance bonuses tied to pipeline results.
  • Budget for learning and professional development.
  • A data-driven marketing team that's actively growing.

Required domain experience

SaaS 2 years

Required languages

English B2 - Upper Intermediate
Ukrainian Native
Published 18 June
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