Media Buyer (FB)

Rock&Apps is looking for a Facebook Media Buyer to boost the team’s performance 🚀 

Location: Remote / Hybrid (Office in Warsaw) 

Format: Full-time 

Seniority: Middle+ / Senior (We will assess your seniority not by years of experience, but by reviewing the case statistics you have worked with)

What you’ll do

- Develop and implement effective advertising strategies for highly competitive products and target markets, ensuring alignment with budgetary guidelines 

- Continuously analyze and optimize ad performance using metrics like CPA, CPC, CPM, and ROI to maximize return on investment 

- Conduct competitors’ research, generating insights and presenting findings to stakeholders for data-driven decision-making 

- Collaborate with designers, developers, and other specialists to bring your creative ideas for ads and landing pages to life

What we’re looking for

- 3+ years of experience with Facebook/Meta Ads 

- Strong understanding of Meta algorithms and campaign optimization 

- Experience managing and scaling budgets of $30k+ per month 

- Strong analytical skills and understanding of CPA, CPC, CPM, CPI, ROI/ROAS 

- Experience with Meta Pixel, Conversions API, tracking, and attribution 

- Proficiency with spreadsheets and BI/analytics tools 

- Experience working with grey-hat or high-risk verticals 

- Experience with cloaking solutions and related media buying infrastructure 

- Familiarity with anti-detect browsers and specialized media buying tools 

- Ability to work independently and take full ownership of campaigns 

- Attention to detail, responsibility, and a results-driven mindset

What we offer

- A fast-growing environment with minimal bureaucracy 

- Support for professional development 

- 15 paid vacation days 

- 15 paid sick days 

- 5 paid days off 

- Benefit bar