Influencer Marketing Lead

Are you passionate about building growth through content people actually want to watch, share, and talk about?

Join Breeze as an Influencer Marketing Lead and take ownership of how Breeze grows through creators, ambassadors, and organic TikTok content. In this role, you’ll lead the team, shape content ideas, and use content insights to scale reach, engagement, virality, and audience growth.

Who We Are:
Our mission is to provide access to tools for deep self-discovery. Our flagship app, Breeze: Self-Discovery, empowers over 13 million users with:

• Self-discovery tests that help reveal your true essence.
• A personalized routine plan to help find daily happiness and foster useful habits.
• Gain clarity, foster gratitude, and find peace with daily journaling and self-reflection questions.

Our dedication has earned us a user rating of 4.6. We’ve been featured as one of Apple’s "New Apps We Love".

Why You’ll Love Working With Us:

• Flexible Work Model: Work remotely, from our Warsaw office, or a blend of both — whatever suits you best.
• Generous Time Off: Enjoy 28 days of vacation, 12 personal days, and unlimited sick leave.
• Career Growth: We prioritize your career advancement with opportunities to enhance your skills and expand your impact.
• Psychological Support: We cover therapy or counseling sessions to support your well-being.
• Fitness Allowance: Stay active with financial support for sports-related activities.
• Language Courses: Improve your English skills with reimbursement for courses, tutors, books, and language apps.
• Supportive Team: Join a collaborative community of enthusiastic and ambitious professionals. 

Your Role:

• Own the influencer marketing direction within the Organic Growth team.
• Directly manage a team involved in the influencer workflow, setting clear priorities and deadlines.
• Maintain ongoing relationships with content creators, ensuring timely communication, quality content delivery, and brand alignment.
• Source and onboard new UGC creators and micro-influencers across Instagram, TikTok, creator platforms, and other relevant channels.
• Brainstorm and prepare creative concepts, hooks, scripts, and briefs for creators that resonate with the target audience and support organic growth.
• Oversee content production, either by managing creators or handling the production process (self-recording or organizing external shoots).
• Collaborate with marketing and creative teams to ensure user-generated content integrates seamlessly into broader campaigns.
• Track and analyze content performance to understand what drives reach, engagement, virality, audience growth, and creator effectiveness.

About You:

• 2+ years of experience in influencer marketing, UGC, TikTok content, or organic social media growth, with proven ownership of creator workflows or team coordination.
• Proven ability to develop compelling hooks, scripts, and briefs based on trends and audience insights.
• Deep understanding of TikTok, Instagram, short-form video trends, organic growth mechanics, and creator-led growth.
• Data-driven mindset with experience analyzing content results, identifying patterns, and turning insights into new content ideas, briefs, and creator collaborations.
• Strong communication, negotiation, and relationship-building skills.
• English level Upper-Intermediate or higher.
• Video production skills (self-recording or filming organization) are a plus.

Ready to make a meaningful impact through your talents and expertise? Apply now and join a mission-driven team dedicated to improving daily life for millions!