SEO Specialist (US/UK Markets)

Hi! We are looking for an experienced SEO Specialist with strong expertise in US/UK markets and a deep understanding of modern search optimization approaches, including AI-driven search.

Responsibilities:

• Development and implementation of SEO, Content and Link building strategies
• SEO analysis including back-link analysis, on-page optimization, content analysis, SERM analysis
• Keywords research, analysis and clustering
• Working with search engine algorithm updates and adapting SEO strategy when needed
• Coordination of the work of marketing specialists, copywriters, linkbuilders
• Optimization of content for AI-driven search systems and conversational queries
• Monitoring search visibility and brand presence in AI-generated results

Requirements:

• Upper-intermediate level of English
• SEO experience at least 2–4 years (US, UK market)
• Experienced in all areas of SEO: on-site SEO, off-site SEO optimization, technical SEO
• Knowledge of ranking factors and search engine algorithms
• A full understanding of the linkbuilding process
• Understanding of content strategies
• Experience in GEO / AIO (Generative Engine Optimization) — optimization of content for AI-driven search systems and chatbot answers
• Deep understanding of EEAT (experience, expertise, authoritativeness, trustworthiness) for Western markets
• Advanced work with microdata / Schema Markup to improve AI and search engine content understanding
• Optimization of content for conversational and long-tail search queries (Conversational Search) for AI-driven results
• Monitoring brand mentions in generative search results and AI answers
• Experience with WordPress and basic HTML

Required SEO Tools Knowledge:

• Ahrefs / Semrush / Similarweb etc
• Google Analytics
• Google Search Console
• Keyword clustering tools
• Screaming Frog
• CheckTrust / Netpeak Spider etc

Collaboration Terms:

• Collaboration is conducted via a third-group FOP (self-employed)

If you feel this role is for you, please share your resume!