Traffic/Targeting Specialist
We are an international product company in the iGaming industry that successfully operates on global markets. We are looking for an experienced Traffic Manager who will be responsible for launching, optimizing, and scaling advertising campaigns with a strong focus on performance results.
Responsibilities:
- Launch, manage, and scale advertising campaigns (Meta Ads and other platforms)
- Drive traffic to landing pages/products with a focus on CPA/ROI performance
- Analyze campaign performance and optimize based on key metrics (CTR, CPC, CPA, ROI)
- Test creatives, audiences, and offers (A/B testing)
- Manage and optimize the funnel (click → registration → conversion)
- Collaborate with designers to create effective advertising materials and with SMM team
- Analyze market trends, competitors, and industry insights
- Use AI tools to optimize workflows and campaign performance
Requirements:
- 2+ years of experience as a Traffic Manager or Target Manager
- Hands-on experience with Meta Ads (required)
- Understanding of key marketing metrics (CTR, CPC, CPA, ROI, LTV)
- Experience in testing and scaling advertising campaigns
- English level — A2 or higher
Benefits:
• Flexible Working Environment: Work from a modern Kyiv/Limassol/Yerevan office or remotely from any location
• Annual Loyalty Bonus: Receive a yearly bonus every February as recognition of your dedication
• Professional Growth: Improve your skills with company-sponsored English courses
• Performance Reviews: Regular feedback sessions to track progress and discuss career development
• Team Spirit: Participate in teambuilding activities and company-wide celebrations
• Personal Milestones: We celebrate your important life events, from birthdays to professional achievements
Join us for an innovative journey where your expertise shapes our brand's success. In a collaborative setting with growth opportunities, you'll lead the iGaming evolution. Ready to shape the future? Apply now!
Required skills experience
| запуск і оптимізація Meta Ads | 2 years |
| Google Ads | 2 years |
Required languages
| English | B1 - Intermediate |
| Ukrainian | Native |