UAC Lead (Google Ads)

Hi! An iGaming product team is looking for a strong UAC Lead to take charge of developing the Google UAC channel with a focus on the Turkish market

What you’ll be doing:

— Launching, optimizing, and scaling UAC campaigns for an iGaming product

— Managing a team of media buyers: setting goals, monitoring KPIs, and fostering development

— Working with large budgets and ensuring steady growth

— Analyzing campaign performance, formulating hypotheses, and testing creatives and strategies

— Close collaboration with the product and analytics teams

What we’re looking for:

— At least 3 years of hands-on experience in iGaming

— At least 1 year of team management experience in iGaming

— Personal monthly budget starting at $80,000

— Team monthly spend starting at $300,000

— Deep understanding of UAC (Google Ads): optimization, analytics, funnel

— Ability to work autonomously and make decisions without micromanagement

It would be great if you also have:

— Experience working at a product company

— Experience working with the Turkish market

What we offer:

— Competitive base salary: up to $4,000

— Performance-based bonus structure

— A strong product and stable budgets

— Influence over strategy and the development of the UAC division

— A professional team

— Russian (native speaker)