Senior Content Strategist (AI)

About GenAI.Works

GenAI.Works is the world’s largest AI community, helping millions of professionals discover and adopt AI.

We partner with companies like NVIDIA, Google, AWS and ElevenLabs to shape how AI is understood at scale.

Content is our primary growth engine, and we are now looking for someone to define and elevate it.

About the Role

We are hiring a Senior Content Strategist to own the quality, strategy and performance of everything we publish.

This is a hands-on leadership role. You will define how we create content, lead a distributed team, and set the standard for what “great” looks like.

You will combine editorial judgment, platform intuition and strategic thinking to build a high-performing content engine.

What You’ll Own

Content Strategy & Direction

• Define content strategy across:
  • LinkedIn
  • Instagram
  • YouTube
  • Newsletter
  • Website
• Build scalable content formats and distribution systems
• Ensure content is clear, valuable, and differentiated

Creative & Editorial Leadership

• Set the quality bar for all content
• Personally create high-performing content:
  • LinkedIn posts
  • Carousels
  • Video scripts
• Translate complex AI topics into compelling narratives

Team & Operations

• Lead and develop a distributed team of:
  • Writers
  • Designers
  • Video editors
• Implement clear workflows, briefs, and review processes
• Build repeatable systems for content production and quality control

AI-Native Content Systems

• Integrate AI tools into content workflows
• Define best practices for AI-assisted content creation
• Ensure speed without compromising quality

Client & Partner Content

• Work with enterprise partners to:
  • Shape narratives
  • Create campaigns
  • Ensure high-quality delivery
• Translate complex AI products into clear, engaging stories

What We’re Looking For

• 5+ years in content, editorial, or creative leadership roles
• Proven track record of building high-performing content systems
• Deep understanding of LinkedIn as a distribution platform
• Strong writing skills with clear, engaging, and structured output
• Experience in AI, SaaS, or deep tech environments
• Experience managing and developing remote teams
• Strong editorial judgment and taste

Strong Signals (Highly Preferred)

• You’ve built or scaled a large content audience or platform
• You have a visible content presence (LinkedIn, Substack, etc.)
• You can demonstrate content that achieved strong engagement
• Experience working with enterprise or B2B SaaS brands

What Success Looks Like

• Content consistently performs across platforms
• Clear, recognizable voice and positioning
• Scalable content systems that balance quality and speed
• Strong collaboration with partners and internal teams