PPC Manager (Gambling)

Requirements:

- 2+ years of experience as a PPC Manager in Gambling niche
- Proven record of active campaign launches with successful cases in the last 6 months (ROI 40%+)
- Hands-on experience with various campaign types (Search, Performance Max, Demand Gen)
- Practical experience managing large advertising budgets
- Knowledge of working with anti-detect browsers, trackers, spy services

- Responsibility
- Attention to detail
- Ability to generate new ideas and approaches
- Proactiveness

Responsibilities:

- Plan, launch, optimize, and scale advertising campaigns.
- Maintain accurate reporting and performance tracking for all managed accounts
- Monitor industry trends and algorithm updates, ensuring quick adaptation and implementation of new campaign strategies
- Creating Technical Tasks for the development team to build websites.
- Conduct market research and competitor analysis to identify new opportunities, topics for white pages, and potential GEOs for launch
- Testing new approaches to campaign launches: GEOs, keywords, and optimization strategies.