Senior Marketing Manager $$$$

The future belongs to gamedev. AlphaNova - game development company is looking for a Marketing Manager for project collaboration. Do you love games as much as we do? We are sure that it is you who will be able to strengthen our team. Together we will make the best product.

Requirements

• 5+ years of experience in performance marketing / user acquisition (mobile)
• Proven experience launching mobile apps or games from scratch
• Hands-on experience with at least 2–3 platforms:
  • Meta Ads (required)
  • Google App Campaigns
  • AppLovin / Unity Ads / TikTok
• Strong understanding of:
  • CPI / CPA / ROAS / LTV
  • break-even logic
  • budget estimation
• Experience with analytics tools:
  • AppsFlyer / Adjust
• Strong expertise in creative strategy:
  • hooks / angles / iteration
  • high-volume creative testing approach
• Ability to structure campaigns from zero and define testing strategy
• Ability to clearly explain complex concepts in simple terms
• Data-driven mindset with real cases

Responsibilities

• Define go-to-market strategy for mobile apps/games from pre-launch stage
• Build a clear step-by-step launch plan (from zero to first scale)
• Estimate realistic test budgets and scaling scenarios
• Design UA structure across channels (Meta / Google / AppLovin / Unity, etc.)
• Define creative strategy:
  • what creatives to produce
  • how many creatives are needed
  • what to test first
• Recommend analytics and tracking setup:
  • event structure (install → trial → purchase)
  • attribution setup (AppsFlyer / Adjust)
  • funnel logic
• Identify key risks and common mistakes before launch
• Answer strategic questions and provide actionable recommendations

We offer:

• Competitive rate.
• Work with international products.
• Work format - remote.
• Salary, tied to the dollar exchange rate.