Senior SEO Specialist (Google, Gambling)

We are looking for an experienced Senior SEO Specialist with deep expertise in Google SEO and proven success in the gambling/betting niche. You will be responsible for developing and executing SEO strategies that drive sustainable organic growth in highly competitive markets.

Key Responsibilities

Develop and execute SEO strategies aligned with business goals
Drive organic growth for gambling/betting projects in highly competitive GEOs (Tier 1 / Tier 2 / Tier 3)
Lead both on-page and technical SEO improvements
Manage and scale link-building, outreach, and PBN strategies
Analyze competitors and identify growth opportunities
Work with content, product, and tech teams to implement SEO initiatives
Monitor Google algorithm updates and adapt strategies accordingly
Achieve and maintain TOP-3 / TOP-10 rankings for high-value money keywords

Requirements

4–5+ years of experience in SEO, including at least 2 years in the gambling / betting niche
Proven cases of promoting high-competition projects (casino, sportsbook, affiliates)
Experience working with product-oriented teams is a strong advantage
Deep understanding of:
Gambling market specifics across Tier-1 / Tier-2 / Tier-3 GEOs
Google SEO (primary focus)
Expert knowledge of:
On-page SEO (site structure, content optimization, E-E-A-T, CTR, SERP features)
Technical SEO
Link-building, outreach, and PBN management
Strong experience in competitor analysis and identifying SEO growth points
Solid understanding of Google algorithms and experience working through major updates
Ability to effectively collaborate with technical and cross-functional teams

We Offer:

Fully remote work from anywhere in the world
A company with fast decision-making and zero bureaucracy
Friendly atmosphere with people passionate about their work
Skilled and supportive department heads focused on team growth
20 paid vacation days, 5 day-offs, and sick leave compensation