Product Manager (Retention)

About Us
Liki24 is a marketplace of healthcare products and services. Our mission is making health affordable and accessible for everyone. We aim to deliver an exceptional customer experience, providing seamless access to various goods across multiple markets, enhancing customer satisfaction, and solidifying our place as a leading health and wellness marketplace.

We are looking for a Product Manager (3-5 years of experience) who will own and scale Retention at Liki24. Hands-on, growth-driven product leader who can independently identify opportunities, generate hypotheses, prioritize initiatives, and drive execution end-to-end. You should be comfortable diving into data, understanding user behavior, and proactively proposing what to test and how to build it.

Requirements

3–5 years of experience in Product Management (ideally in e-commerce, marketplace, subscription, or growth environments);
Strong analytical mindset and ability to work with data independently;
Proven experience running A/B tests and driving measurable business impact;
Ownership mentality — you don’t wait for instructions;
Ability to move from insight → hypothesis → execution → impact;
Comfortable working cross-functionally (design, engineering, CRM, marketing);
Growth-oriented and ROI-driven.

Responsibilities

Launch and own new retention features & channels (Autoship & Save, Yearly Membership);
Identify segments and create Personalised User Experience to improve Retention;
Improve retention through existing channels (optimize email and push touchpoints, improve Rewards program, improve product-led reactivation flows);
Own experimentation (define and prioritize retention hypotheses, run A/B tests across product and communication layers);
Drive product changes that impact repeat behavior (new retention-focused features, UX improvements that reduce friction in reordering).

Work conditions

Opportunity to work in a global company with a strong social mission.
Ability to transform your ideas into impactful realities.
Chance to be part of an open-minded and innovative team.
Exceptional opportunities for personal and professional growth.
20 paid vacation days, 21 paid sick leaves, and paid national holidays.
Flexible schedule with the option to work from home.

We are making Health! If you’re excited about growth challenges, passionate about impact, and not afraid to experiment — join us!