Junior PPC Specialist

You will set up and support PPC campaigns for TechMagic’s service and product directions across Google Ads, Bing Ads, LinkedIn Ads, and optionally Meta Ads — from account structure and campaign type selection to working with ad creatives and identifying opportunities for ongoing performance improvement. This role is focused on operational support.

Key Responsibilities:

• Plan, create, and optimize PPC campaigns on Google Ads (Bing Ads and LinkedIn Ads experience is a plus)
• Perform keyword research, audience targeting, and competitor analysis to improve campaign performance
• Continuously monitor, analyze, and report on campaign KPIs and conversion metrics
• Test new ad formats, bidding strategies, and platform features to improve results
• Stay updated on PPC trends and platform updates to build expertise

Tools & Platforms Experience

• Paid Acquisition: Hands-on experience with Google Ads; familiarity with Bing Ads and LinkedIn Ads is a plus
• Analytics & Product: Basic understanding of GA4, Looker, and Google Tag Manager for monitoring campaigns and reviewing performance data.
• Microsoft Excel / Google Sheets: pivot tables and calculated fields, filtering, and basic text formulas for data handling.

Additional Skills & Qualities

• Excellent communication skills and attention to detail
• Basic reporting skills and ability to handle routine tasks accurately
• Ability to work independently and as part of a cross-functional team
• Result-oriented mindset

Interview stages

1. Call with Recruiter
2. Test task
3. Interview with Recruiter and Senior PPC Specialist
4. Interview with Head of Marketing