Product Marketing Analyst (Walking) $$$$

About project

Walking is a fitness app that helps users lose weight and get fit through the simplest activity — walking. The app offers personalized walking plans, step tracking, and progress insights to keep users motivated and consistent. By turning walking into a workout, Walking makes it easy to burn calories, improve endurance, and stay active without complicated workout routines.
 

Responsibilities

• Engaging with key stakeholders (product managers, marketers) to identify needs and shape the analytics strategy.
• Prioritizing tasks based on business value and potential impact, balancing urgent requests with long-term strategic initiatives.
• Building and maintaining dashboards, reports, and key metrics to support data-driven decision-making.
• Designing, running, and analyzing A/B tests to validate hypotheses, measure the impact of product changes, and drive continuous improvement.
• Collecting requirements and maintaining the event logging template to ensure accurate and comprehensive tracking of user interactions and key product events.
• Ensuring data quality, uncovering insights, and providing actionable recommendations to improve the product and marketing performance.
   

Requirements

• 2+ years of experience in a similar analytics role.
• Advanced SQL proficiency for querying and analyzing large datasets.
• Solid understanding of statistics, including experiment design, statistical tests, correlation analysis, and segmentation.
• Hands-on experience with BI tools such as Tableau or Power BI.
• Ability to effectively communicate insights, presenting analysis results clearly and compellingly.
• Experience in full-cycle product analytics — owning both product and marketing analytics, independently prioritizing analytical tasks, and driving data-informed decisions.
   

Would be a plus

• Python skills (pandas, data visualization, statistics) for data manipulation and analysis.
• Experience with subscription monetization products — understanding key metrics, user retention, churn analysis, and revenue optimization strategies.
• Basic knowledge of Data Science — familiarity with machine learning concepts, predictive modeling, or clustering techniques
   

Personal qualities

• Proactive and independent — taking ownership of analytics, driving initiatives, and making data-driven decisions without constant supervision.
• Excellent communication skills — clearly conveying insights, justifying decisions, and collaborating with stakeholders across teams.
• Attention to detail — ensuring accuracy in data analysis, reporting, and experiment evaluation.
• Business-oriented thinking — understanding how analytics impacts product growth, user experience, and revenue.
   

Mastery of the following technologies/tools the team uses:

• Tableau
• SQL
• Redshift
• Python
• Git

Employee Benefits:

• Remote-First Culture: Our team is diverse and extensive, just like our product portfolio. We provide a flexible working schedule and let you work anywhere in the world, either remotely or in one of our corporate hubs.
• Сoworking Compensation: We provide 50% compensation for coworking spaces worldwide to make sure that everyone has a comfortable and inspiring workspace.
• Public Holidays Policy: Gismart observes public holidays based on the Ukrainian or Polish holiday calendars. Employees working in other locations are entitled to 12 public holidays per year.
• 100% Sick Leave Compensation
• Mental and Physical Health: To help you stay happy and healthy, Gismart will partially cover your medical insurance, sports activities, therapy costs.
• Personal Equipment Policy: Of course, we’ll provide you with all the equipment you need or cover the maintenance cost for your own tools.
• Personal Learning and Development: We love to see you learn and grow, so Gismart will cover 70% of your professional development courses. We’ll also pay for 100% of corporate English courses.
• Time-Off Policy: Every employee gets 18 working days of paid vacation and 3 personal days per year, with an extra day added for each year at Gismart.
• Corporate Events: We are remote-first, but we love meeting up in person. Whenever possible, we organize corporate events and team-building activities across all Gismart hubs.