Product Marketing Analyst (FitMe)

About project

FitMe is a fitness app created for people who want to stay active without long, repetitive workouts. It offers short, easy-to-follow routines that can be done at home with no equipment. FitMe is perfect for busy people who want to maintain their health, boost energy levels, and feel good every day — without going to the gym or spending hours on exercise.
 

Responsibilities

• Engaging with key stakeholders (product managers, marketers) to identify needs and shape the analytics strategy.
• Prioritizing tasks based on business value and potential impact, balancing urgent requests with long-term strategic initiatives.
• Building and maintaining dashboards, reports, and key metrics to support data-driven decision-making.
• Designing, running, and analyzing A/B tests to validate hypotheses, measure the impact of product changes, and drive continuous improvement.
• Collecting requirements and maintaining the event logging template to ensure accurate and comprehensive tracking of user interactions and key product events.
• Ensuring data quality, uncovering insights, and providing actionable recommendations to improve the product and marketing performance.
   

Requirements

• 2+ years of experience in a similar analytics role.
• Advanced SQL proficiency for querying and analyzing large datasets.
• Solid understanding of statistics, including experiment design, statistical tests, correlation analysis, and segmentation.
• Hands-on experience with BI tools such as Tableau or Power BI.
• Ability to effectively communicate insights, presenting analysis results clearly and compellingly.
• Experience in full-cycle product analytics — owning both product and marketing analytics, independently prioritizing analytical tasks, and driving data-informed decisions.
   

Would be a plus

• Python skills (pandas, data visualization, statistics) for data manipulation and analysis.
• Experience with subscription monetization products — understanding key metrics, user retention, churn analysis, and revenue optimization strategies.
• Basic knowledge of Data Science — familiarity with machine learning concepts, predictive modeling, or clustering techniques
   

Personal qualities

• Proactive and independent — taking ownership of analytics, driving initiatives, and making data-driven decisions without constant supervision.
• Excellent communication skills — clearly conveying insights, justifying decisions, and collaborating with stakeholders across teams.
• Attention to detail — ensuring accuracy in data analysis, reporting, and experiment evaluation.
• Business-oriented thinking — understanding how analytics impacts product growth, user experience, and revenue.
   

Mastery of the following technologies/tools the team uses:

• Tableau
• SQL
• Redshift
• Python
• Git

Employee Benefits:

• Remote-First Culture: Our team is diverse and extensive, just like our product portfolio. We provide a flexible working schedule and let you work anywhere in the world, either remotely or in one of our corporate hubs.
• Сoworking Compensation: We provide 50% compensation for coworking spaces worldwide to make sure that everyone has a comfortable and inspiring workspace.
• Public Holidays Policy: Gismart observes public holidays based on the Ukrainian or Polish holiday calendars. Employees working in other locations are entitled to 12 public holidays per year.
• 100% Sick Leave Compensation
• Mental and Physical Health: To help you stay happy and healthy, Gismart will partially cover your medical insurance, sports activities, therapy costs.
• Personal Equipment Policy: Of course, we’ll provide you with all the equipment you need or cover the maintenance cost for your own tools.
• Personal Learning and Development: We love to see you learn and grow, so Gismart will cover 70% of your professional development courses. We’ll also pay for 100% of corporate English courses.
• Time-Off Policy: Every employee gets 18 working days of paid vacation and 3 personal days per year, with an extra day added for each year at Gismart.
• Corporate Events: We are remote-first, but we love meeting up in person. Whenever possible, we organize corporate events and team-building activities across all Gismart hubs.