Сhief Marketing Officer

Main Responsibilities:

• Formulate and manage the marketing budget to fulfill current and long-term growth plans
• Achieve the goals set for attracting new customers within the set budget.
• Initiate and implement profitable marketing projects that bring new customers.
• Test a large number of hypotheses to find and implement solutions that bring significant results
• Build up an impressive customer base
• Launch work in new markets, including market research, budget planning, branding, negotiating and connecting contractors, etc.
• Build a team of senior employees instead of a school of juniors
• Be the face of the company for potential investors
• Manage the marketing function based on a transparent system of metrics
• Research and know the market and competitors

Expected Results:
 

• Achieve annual marketing goals for new customer acquisition in all countries of present
• Build and manage a high-performing team of marketing professionals, with a strong focus on affiliate and PPC channels.

Professional Qualifications: 

• CMO experience of 3+ years in one company. For larger companies CMO-1.
• Work with annual budgets of $5M+.
• Experience in using affiliate and/or PPC channels as the main channels of customer acquisition
• Experience in entering and working in international markets in B2C
• Proven annual business growth of 50%+, or 100k+ new customers per year
• Work with senior specialists
• Experience in the following domains: Fin-tech, large-scale e-commerce or marketplace platforms, dating, gambling, forex, edtech, nutrition, travel, hospitality, fashion, electronics, home goods, and beauty products, software utilities.
• Advanced in English
• Experience managing remote teams