Senior User Acquisition Manager

We’re looking for a Senior User Acquisition Manager to lead the growth and user acquisition strategy for a new B2C health & fitness app with a subscription model.

You are the first marketing person in the team, giving you the opportunity to start marketing from scratch, set up a marketing team, and participate in product vision. Success in meeting personal KPIs could lead to a leadership role within the marketing department.

If you have experience in user acquisition for subscription-based mobile apps, we’d love to hear from you!

WHAT YOU’LL DO:

• Ownership of user acquisition strategies for Meta Ads, Google, TikTok, and other traffic sources for both short- and long-term goals, starting with Meta Ads at the beginning.
• Execution and optimization of ad campaigns to achieve target ROMI at a large scale.
• Analysis of marketing effectiveness.
• Hiring and managing a creative team.
• Setting up processes and operations from scratch: campaign setup, ad testing, ad scaling, etc.
• Collaboration with the product development team.

WHAT WE EXPECT FROM YOU:

• 3+ years of hands-on experience driving user acquisition and scaling campaigns.
• Expertise in Meta Ads, with a proven track record of successful campaigns.
• Solid experience with mobile apps and web acquisition channels, mastering the nuances of both.
• Managed substantial monthly budgets of $300,000+, optimizing spend for maximum impact.
• Skilled in setting up and optimizing attribution systems to accurately track and boost campaign performance.
• English level: Intermediate.
• Ownership and responsibility: taking full accountability for tasks and outcomes.
• Autonomy: ability to work independently and drive initiatives forward.
• Systematic thinking: ability to approach problems logically and strategically.
• Data-driven decision-making: ability to analyze data and make decisions based on insights.
• Flexibility and speed: ability to adapt quickly and efficiently in a fast-paced environment.
• Curiosity: a proactive mindset for learning and exploring new opportunities.
• Understanding and effectively applying interpersonal and communication skills, with the ability to structure and present information clearly, highlighting key points.

HOW IT WORKS

• pre-screen with a recruiter.
• interview with a hiring manager.
• technical interview.
• referrals.
• offer!

Apply now and play a pivotal role in driving user growth for this exciting new project!

WHAT WE OFFER

• 28 business days of paid off
• Flexible hours and the possibility to work remotely
• Medical insurance and mental health care
• Compensation for courses, trainings
• English classes and speaking clubs
• Internal library, educational events
• Outstanding corporate parties, teambuildings