Marketing Manager (B2B SaaS) Offline
Canadian-Ukrainian SaaS product startup is looking for a marketing manager who has previous experience with B2B SaaS products to be responsible for the overall marketing and sales campaigns
Job Description:
- Manage day-to-day marketing support and initiatives for our product working closely with the Sales and Product development teams.
- Be ready to execute campaigns from start to finish.
- Execute the product strategy, basing decisions and actions upon significant sales, customer and market feedback.
- Work with the team to identify and help prioritize marketing activities, identify performance wins and losses and refocus marketing activities to achieve revenue goals and improve customer acquisition and retention.
- Propose new or modifications to existing marketing activities to drive sales demos.
- Define quarterly targets, metrics, go-to-market strategies and plans across Marketing and Sales.
- Act as the expert on buyer personas at the solution level to enable effective marketing demand generation and sales conversion by performing market and customer research.
- Execute product positioning and complete competitive analysis.
Qualifications:
- 1+ years of prior B2B product marketing experience in the technology/software space (or equivalent skills and knowledge). - Preferably experience in marketing Business Management software products delivered as SaaS.
- A proven track record of building marketing and sales programs within the technology sector.
- Proficiency with Google Solutions (including Analytics and Adwords) and various social media channels.
- Experience creating successful product campaigns that feature clear, succinct, and differentiated messaging and storytelling.
- Strong writing, analytical, and presentation skills.
- Strong work ethic and time-management skills.
- Extraordinary listening and communication skills.
- Passion for products and discovering new features to meet market needs.
- Enjoys working with metrics and analytics that drive decision making.
We Offer:
- Startup atmosphere
- Remote work
- Salary in $
- Work schedule according to the Canadian time zone.