Senior PPC / SEM Manager (B2-C2 English level) Offline

Requirements:

— 4+ years of experience in paid acquisition.

— Must be able to create, maintain and optimize campaigns in Google Ads that meet performance metrics.

— Management of ad budgets, A/B testing ad creative, keyword research, setting up audiences, and optimizing for conversions and KPIs.

— Able to identify & test new campaign optimization approaches and innovative strategies to increase conversion volume and decrease cost per acquisition. Plus stay up to date on industry best practices, newest breakthroughs and direction.

— Implement innovative tactics in account segmentation, quality score optimization, account automation, bid optimization, keyword expansion and ad copywriting.

— Passion for marketing, advertising, and online content development

— Highly analytical mindset, with the ability to interpret performance data, analyze campaign goals, and adjust key performance drivers.

— You can write, speak and perhaps even think in English, at the (B2-C2) level.

Responsibilities:

— Full responsibility for the development and implementation of paid search campaigns with high budgets

— Research our competitors, their offerings, and their messaging and ensure that our selling propositions are communicated effectively across all channels and within the industries in which we compete

— Examine ongoing results to identify campaign trends and deliver actionable insights

— Oversee, manage, and generate weekly and monthly reporting for all major PPC metrics

— Collaborate effectively with multiple teams across different groups

— Strategize, set-up, and optimize ad campaigns on Google, Facebook (and other social advertising platforms), and Microsoft Ads platforms

Our benefits:

— Participation in the development of world-class B2B software

— Company’s remote teamwork mindset long before it became a mainstream

— Working according to your local business hours

— Minimum of bureaucracy

— Competitive compensation

— Payments directly to your bank account (b2b)

— Vacations, sick leaves

Please feel free to contact me if you need any further information.