Marketing Leader Offline
OneLedger Technology Inc - Marketing Leader
OneLedger’s focus is on building blockchain technology that helps move businesses into the decentralized era. Our intention is to mainstream the capability to connect to any blockchain, while solving trust and security concerns across all industries.
You’re passionate about open source software and peer-to-peer technologies, and have meaningful experience in leading marketing teams in a startup environment.
You’re prepared to get hands on, but also have experience leading teams and managing people.
You understand communications within the blockchain space requires a different approach from the corporate world and most startups, and you can not only generate original campaign ideas that reflect this culture - but you can lead them through all stages of execution.
You enjoy a remote work environment that is fast-paced, and you help create an amazing, positive workplace. You enjoy working with a diverse group of people and have excellent communication and interpersonal skills.
What We Need?
We are a small dynamic team, so you’ll work closely with our leadership, engineering, and product teams to help lead the marketing. You’ll shape and develop strategy, lead its execution, and help to coordinate the existing Community management team.
Key Responsibilities
Develop and lead the overall communications strategy.
Lead the existing team and aid in project management and coordination.
Develop and execute marketing strategy and campaigns and its upcoming ‘communities’ feature.
Assist in updating product positioning to reflect its upcoming features.
Develop and execute on original campaign ideas that are open, participatory, and community-centric, and fit within the open source ethos of the organization and brand.
Manage the production of demos, tutorials, and conference presentations that demonstrate the possibilities of the OneLedger platform and grow its active community.
Generate interest and excitement in OneLedger Technology Inc through intelligent promotion and marketing of our products, services and brand.
Manage relationships with PR firms.
Plan resources, and manage budgets and timelines to support key product launches with the development of the required technical content.
Skills Knowledge and Expertise
[Don’t worry if you don’t meet all of these criteria, we’d still love to hear from you anyway if you think you’d be a great fit for this role!]
You ideally have:
Experience in, and passion for, blockchain and peer-to-peer technology.
Experience leading marketing/communications teams within a startup environment.
Technically-minded with some background in software development, engineering, product management, or working with technical products.
5+ years of relevant experience in marketing/communications OR 3+ years marketing/communications and experience as a product manager.
Strong experience with marketing technical products to a global audience - including a successful track record of either building vibrant open source communities or bringing products to market in emerging technologies.
Outstanding written and verbal communication skills.
Extreme focus on quality of work and a strong eye for detail.
As a team, OneLedger has been completely distributed since inception. Our team welcomes a growing number of community members scattered all around the globe.
We care deeply about open source, and our organizational structure has minimal hierarchy and no fixed work hours. We believe in working with a high degree of autonomy while supporting the organization’s priorities.
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