Head of Marketing Offline

Requirements:

- At least 2 years of work experience as a Head of Marketing with proven results of audience growth, conversions increase, etc.;

- Intermediate English;

- Excellent knowledge of working with various digital marketing channels and tools;

- Deep understanding of reporting and analysis tools, skill to consolidate data from various sources;

- Solid understanding of market research and data analysis methods;

- Outstanding communication (written and verbal) and interpersonal abilities;

- Proactive, responsible, open-minded, and goal-oriented manager.

Responsibilities:

- Create and optimize marketing strategy based on the business goals of the company to promote its IT product;

- Develop a feasible marketing plan for the department and oversee its day-to-day implementation;

- Calculating the required marketing budget based on strategy;

- Team-management: goal setting and monitoring, result analysis, business processes development and motivation;

- Search for new channels and sources to attract a targeted audience and grow it;

- Create a solid network of strategic partnerships;

- Analyze existing audience behavior to find new ideas and vectors for future product development;

- Setup and execute on user acquisition and retention marketing strategies, in close cooperation with the internal team as well as with external partners to deliver on strategic initiatives;

- Liaise with other departments and team-member to guide a unified approach to customer service, distribution.

We offer:

- Flexible system of business construction, the ability to influence the methods of doing business, openness to new ideas;

- The real opportunity for professional growth and self-improvement;

- Competitive salary and performance-based bonuses;

- Direct reporting line to the CEO;

- Challenging but exciting tasks and all the needed tools to achieve them;

- Opportunity to attend professional events financed by the company;

- Training programs, conferences, and seminars (including international);

- Ability to focus on your work — lack of bureaucracy.