Marketing manager Offline

Requirements:

3+ years of experience in IT Outsourcing business (working with B2B, content marketing, digital marketing)

Skills in creating and implementing a marketing strategy from scratch

Successful experience in creating a flow of customers through inbound channels

Successful experience in SEO

Hands-on experience with paid social media funnels;

Successful experience with creating and launching video campaigns;

Experience with split testing, targeting testing, and creative testing in order to compare results across campaigns

Copywriting experience for B2B marketing

Using and tracking the latest ad technologies and best practices

Result-oriented, positive “can-do” and “will-do” attitude

Easy to get along with and enjoys being social

Excellent written and verbal English level and presentation skills

Responsibilities:

Creating and implementing a marketing strategy

Brand development and product marketing

Generating leads through implementing various promotions for b2b products

Working on marketing funnels for getting necessary results+ reporting

Tight cooperation with the Business Development team

Identify the target audience, customers and creating a unique value proposition, buying personas, customer journey map;

Email Marketing from writing content to setting up automation campaigns

Increase websites engagement using different tools such as marketing video, case studies, white papers, analyst reports, ROI, demo, etc

Prospect creation (sales presentation, email, advertising, referrals, partners, social, public speaking, networking, video);

Measure the effectiveness of marketing/SEO campaigns and activities, analyzing and improving them using SEO and Analytics tools

We offer:

Competitive salary & career growth opportunities

Flexible schedule

21 working days of paid vacation

5 days of paid sick leave per year

English courses

Convenient office location

Work with high-profile customers

Friendly multi-cultural team