Jobs Marketing

You will own and drive the global marketing strategy across SEO, Retargeting (DSP), and SMM, ensuring scalable growth and maximum ROI across multiple GEOs.

Responsibilities:

• Define and execute full-funnel marketing strategy across SEO, Retargeting, and SMM
• Build, structure, and scale marketing teams
• Own KPI framework (ROI, LTV, CPA) and drive channel performance
• Manage and optimize media buying, retargeting campaigns, and traffic sources
• Oversee SEO strategy (technical, content, link-building)
• Lead SMM with a focus on performance and conversion
• Establish reporting systems and analyze funnel performance
• Own budget allocation and optimize for maximum ROI
• Collaborate with Product, CRM, and Affiliate teams

Requirements:

• 5+ years in performance marketing (mandatory: iGaming / betting / gambling)
• 2+ years in leadership roles (Head / Lead level)
• Experience managing SEO, Retargeting / DSP, and SMM channels
• Experience building and scaling marketing teams
• Strong expertise in:
  • SEO
  • Performance marketing / media buying (CPA, ROAS, LTV)
  • Retargeting / DSP
  • SMM (performance-focused)
• Data-driven approach:
  • KPI management (ROI, LTV, CPA)
  • Reporting and funnel analysis
• Experience managing and allocating marketing budgets
• Fluent English (spoken and written)

What we offer:

• Competitive salary. Performance-based bonuses tied to ROI and growth KPIs.
• 21 paid vacation days, 25 sick days, and 3 personal days per year.
• $600 annual L&D budget for courses, conferences, or mentorship.
• Business trips to our Cyprus HQ and international industry events.
• Team culture: regular offsites, team buildings, and company events.
• Transparent processes, no micromanagement — full ownership of your results.

Join our growing team as a CRM Executive/Email Marketing Manager for retention activities for a multi-country iGaming product.

We're backed by ambitious industry innovators with a strong multi-regional presence and over 3 years of successful operations. Our portfolio features two large-scale brands active across Tier 1 markets.

As part of our expanding team, you’ll play a crucial role in elevating user engagement, increasing retention, and driving lifetime value through segmented communications, localized campaigns, and smart automation. This is a high-impact position where you’ll directly influence CRM performance metrics like deposit activity, average check size, and player retention rates.

Your Mission

• Implement and execute an omnichannel CRM strategy product mechanics and communications to enhance onboarding, retention, engagement, and monetization across two iGaming brands.
• Coordinate and hands-on execute multi-channel marketing campaigns using relevant segmentation and personalization, traffic specific instruments and channels.
• Analyze user behavior and in-platform activity to develop data-driven retention strategies and improve applicable CRM campaign effectiveness.
• Implement and action market-specific CRM approaches and solutions, tailored to local languages, cultural nuances, and player preferences.
• Manage and configure CRM platforms and marketing automation tools across multiple media, channels, and formats.
• Segment customer databases to deliver personalized communications and offers.
• Collaborate with cross-functional teams - including development, marketing, and analytics - to align CRM initiatives with business goals and product features.
• Research and stay ahead of CRM trends in the iGaming sector, bringing innovative mechanics and techniques to your campaigns.

Our Requirements

• 2+ years of experience in CRM Executive or Email Marketing Manager role, ideally in online gaming or a similarly dynamic industry.
• Deep, hands-on knowledge of Customer Journey Optimization and CRM best practices, with a proven ability to implement and test strategies across multiple channels.
• Expertise in multi-channel engagement strategies, including resolving deliverability and localization issues.
• Strong command of A/B testing, campaign optimization, and performance analysis.
• Solid skills in CRM platform management, customer segmentation, and personalization tactics.
• Ability to manage multiple CRM projects concurrently in a fast-paced organization.
• English at Intermediate level or higher (written and spoken).

Preferred Qualifications

• Experience working with Customer.io or similar CRM tools.
• Familiarity with predictive analytics and advanced automation platforms.
• Experience in designing loyalty programs and retention mechanics.
• Strong creative thinking and problem-solving abilities.

What we offer:

• Competitive salary;
• Remote work in a flexible environment;
• 20 working days of paid vacation and education projects;
• Great product with our software solution;
• Opportunity for growth at professional levels, attending top industry events and conferences, and international workshops at our competence centers.

Don’t delay! Send your CV right now and join our highly professional and ambitious team!

We are looking for an experienced CRM / Retention Lead in the iGaming / betting / casino industry to take ownership of player retention strategy and drive LTV growth.

What you will do:

• Develop and implement retention strategies: reduce churn, increase loyalty and LTV.
• Optimize CRM: segmentation, personalization, and processes.
• Launch and scale retention initiatives: welcome/onboarding programs, loyalty programs, win-back campaigns.
• Conduct A/B testing of campaigns and analyze the effectiveness of bonuses, promotions, and communications.
• Manage all communication channels: email, push, SMS, messengers, in-app.
• Lead a team of retention managers and collaborate with cross-functional teams.

What we expect from you:

• 2+ years of experience in CRM / retention / database marketing.
• Experience in iGaming / betting / casino, launching and optimizing retention initiatives.
• Proficiency with CRM platforms, Google Analytics / Power BI, Excel, Jira / Confluence, ESP.
• Experience with bonuses, promotions, and analytics (NGR, ARPU, churn, LTV).
• English — Upper-Intermediate+ (working proficiency).

What we offer:

• Opportunity to impact key metrics: reduce churn, increase LTV and ARPU, boost repeat deposits.
• Lead projects for implementing a new CRM and developing retention analytics.
• Work with international markets (CIS, Africa, MENA).
• Build and manage a retention team and implement industry best practices.

If you are ready to drive company growth through player retention and lead a team of professionals, join us!

CRM Manager (iGaming / Retention)
 

About the Role

We are looking for a CRM Manager to drive player engagement, retention, and lifecycle marketing initiatives. You will be responsible for segmentation, campaign management, and continuous optimization of CRM performance.
 

Responsibilities

• Implement and develop RFM segmentation.
• Build and manage CRM content plans by segments.
• Manage communication channels (Email / Push / Onsite).
• Work with casino content (slots, providers, tournaments)
• Personalize offers and player journeys.
• Launch and optimize reactivation campaigns.
• Conduct A/B testing and optimize campaign performance.
• Analyze key metrics (deposits, retention, LTV) and improve efficiency.

Requirements

• 2+ years of experience in CRM / Retention.
• Experience in iGaming / Casino industry.
• Strong understanding of funnels and key metrics.
• Experience with segmentation (RFM is a plus).
• Analytical mindset and data-driven approach.

What You’ll Achieve (First Months / Probation Goals)

• RFM segmentation implemented.
• CRM plan structured by segments.
• Improved conversion from One → Active users.
• Reactivation campaigns launched.
• Increased efficiency of CRM communications.
• Measurable improvements through A/B testing and analytics.

What We Offer

• Competitive salary.
• Work permit support.
• 5/2 working schedule.
• Flexible start of the working day.

We are toogeza, a Ukrainian recruiting company that is focused on hiring talents and building teams for tech startups worldwide.

Currently, we are looking for a Marketing (Membership) Growth Manager for The Kyiv Independent.

The Kyiv Independent is Ukraine’s main English-language news outlet. Founded in November 2021 by journalists who stood up for editorial independence, they serve as Ukraine’s voice to the world. The membership program is a core pillar of their sustainability, and they are looking for someone to help them scale it further.

What you’ll do

• Support the planning and execution of membership acquisition campaigns.
• Assist with testing and rolling out new acquisition ideas and formats.
• Help manage day-to-day membership operations and ongoing initiatives.
• Track tasks, deadlines, and deliverables across teams (editorial, marketing, product, design).
• Help track acquisition performance and campaign results.
• Prepare basic reports and summaries (funnels, conversion trends, campaign outcomes).
• Act as a coordination point between teams involved in membership initiatives.
• Support internal communication around membership goals, launches, and updates.

What we’re looking for

• 1–3 years of experience in digital marketing, growth, community, media, or operations.
• Strong marketing and project-management skills.
• Comfort working with data, spreadsheets, and basic analytics.
• Ability to execute ideas, follow through, and manage multiple tasks at once.
• Clear written and verbal communication skills.
• Level of English - C1 and higher.
• A proactive, hands-on mindset.

Would be a plus

• Experience with membership or subscription products.
• Familiarity with tools like Stripe, CRM systems, or email platforms.
• Experience working in media, startups, or mission-driven organizations.

We offer:

• Hybrid work arrangement — the ability to work from home or at the office in downtown Kyiv; remote also possible.
• Busy, but flexible work schedule;
• Opportunity to be a part of a fast-growing award-winning media startup;
• Constant learning and knowledge sharing within an ambitious, professional, and missionary team;
• Medical insurance for team members based in Ukraine.

If this role sounds like a fit — we’d love to hear from you! Just send over your CV and anything else you’d like us to consider.

We’ll review everything within five working days, and if your background matches what we’re looking for, we’ll get in touch to set up a call and get to know each other better.

We are toogeza, a Ukrainian recruiting company that is focused on hiring talents and building teams for tech startups worldwide.

Currently, we are looking for a Marketing Manager for The Kyiv Independent Online Store.

The Kyiv Independent is Ukraine’s main English-language news outlet. Publishing in English, they serve as Ukraine’s voice in the world and the world’s window into Ukraine.

The Kyiv Independent Store was launched to showcase Ukrainian culture and illustrators from around the world, and to build a new way to support their on-the-ground journalism.

The Kyiv Independent is looking for a hands-on Online Store Marketing Manager to lead the marketing, promotion, and sales strategy of our online store — and to own the words that sell it.

This role sits at the intersection of strategy and execution. You’ll be responsible not only for what we sell and how we promote it, but also how we talk about it — turning the Kyiv Independent values, journalism, and mission into clear, compelling store messaging that converts.

Responsibilities:

• Develop and execute the marketing and promotional strategy for the Kyiv Independent Store
• Plan and lead promotion and distribution for product drops, seasonal campaigns, and limited editions
• Define promotion mechanics: bundles, pricing logic, offers, CTAs
• Track performance (revenue, conversion, AOV) and iterate based on results
• Lead store campaigns from idea to launch:

         — concept and positioning

         — messaging and copy

         — timing and coordination

• Work closely with design, editorial, audience, and fundraising teams to align store launches with KI’s wider work
• Write and edit:

         — product descriptions

         — campaign landing pages

         — store banners and CTAs

         — promo emails and short-form copy

• Ensure a consistent KI tone of voice: sharp, values-driven, honest, never gimmicky
• Translate KI’s mission and journalism into clear, action-oriented messaging
• Help position merch as more than products — as a way to support independent journalism and Ukraine
• Make sure every drop clearly answers:

         — why this product

         — why now

         — what impact it supports

Requirements:

• 3–6+ years of experience in marketing, growth, or e-commerce
• Proven experience driving sales through campaigns, not just awareness
• Strong copywriting skills (this role writes a lot)
• Comfortable being hands-on and moving fast
• Analytical mindset and ability to learn from results
• Clear communicator, comfortable working across teams
• Experience in media, publishing, or mission-driven organizations would be considered an advantage
• Familiarity with Shopify or e-commerce analytics would be considered an advantage
• Understanding of international audiences and their interest in Ukraine
• Excellent knowledge of English (intermediate or advanced level)

We offer:

• Market-level compensation;
• Working with a young and highly motivated team for an award-winning media startup;
• Busy but flexible work schedule;
• Medical insurance for team members based in Ukraine.

If this role sounds like a fit — we’d love to hear from you! Just send over your CV and anything else you’d like us to consider.

We’ll review everything within five working days, and if your background matches what we’re looking for, we’ll get in touch to set up a call and get to know each other better.

🚀 Join RiskSeal as a Head of Marketing!

We are looking for a Head of Marketing lead and scale RiskSeal’s marketing across global markets, owning strategy and budgets while building a high-performing team. Close work with Sales, Core team and the CEO to align priorities and messaging. You will manage the marketing team, define priorities and keep execution on track across channels and projects. The ideal candidate combines strategic thinking with practical experience in product marketing, performance channels (SEO/PPC), content, social and retention. This is a remote position.

Key Responsibilities

• Develop and execute the marketing strategy aligned with the company’s goals
• Build a measurable demand generation system that drives qualified leads and supports revenue growth
• Own the marketing budget and track channel and campaign performance, ensuring strong ROI
• Analyze market dynamics, competitors, trends, and customer behavior to identify growth opportunities
• Improve funnel and website performance through CRO, testing, and data-driven iteration
• Build, grow, and lead the marketing team of 2 full time employees & several contractors

Requirements

• 3+ years in B2B marketing, ideally in fintech, risk, or compliance
• Proven track record of driving qualified leads via website, outbound campaigns and events
• Strong full-funnel ownership: positioning, demand generation, nurture, conversion to SQL
• Strong analytical skills: CAC/CPL, conversion rates, ROI; confident with dashboards and reporting
• Experience managing agencies and contractors across SEO, PR and content
• Advanced English proficiency, written and spoken skills

What We Offer

• No BS startup environment
• Opportunity to work with most successful fintech companies on a global scale
• Competitive salary and benefits package
• Flexibility in work hours and location

Interview process (2 steps):
Step 1 — Recruiter screening
Step 2 — Interview with hiring manager (CEO)

📩 Ready to Join?
Send your resume, and let’s achieve great results together! 

Mail Wizards is an email marketing agency that works with ecommerce brands to increase their revenue through email. We're looking for a personable, English-fluent Account Manager to own all client communication.

You'll be the face of the agency — the person clients talk to, trust, and rely on. You won't be doing the backend email work (that's our Project Manager), but you need to understand it well enough to translate between clients and your team.

What you'll do: 

— Be the primary point of contact for all clients 

— Run client calls, send updates, manage expectations 

— Relay client requests and feedback to the Project Manager, copywriter, and designer 

— Handle basic technical tasks (API key integrations, Klaviyo/Omnisend setup) 

— Communicate results and wins back to clients 

— Identify upsell opportunities and support retention

What we're looking for: 

— Fluent English (C1+) — this is non-negotiable, you'll be on calls with US/EU clients daily 

— Natural communicator / extrovert — you genuinely enjoy talking to people and building relationships 

— 1+ year experience with Klaviyo, Omnisend, or similar ESP 

— Basic technical ability (API keys, platform integrations) 

— Ideally some Figma experience 

— Comfortable with AI tools (Claude, ChatGPT)

— Shopify experience and sales skills are a plus

What we offer: 

— Competitive pay 

— All tools and subscriptions provided 

— Work directly with founders 

— Growth potential within the agency 

— $2,000/year learning & development budget

Eldorado is a fast-growing iGaming product focused on player engagement, retention, and long-term value in international markets.

We are looking for a Head of Retention to build and lead retention strategy, increase LTV, and optimize the full player lifecycle.

Responsibilities:

• Build and execute retention & CRM strategy (email, SMS, push, WhatsApp)
• Develop player segmentation and lifecycle campaigns
• Increase LTV, retention rate, and player engagement
• Manage VIP programs and loyalty mechanics
• Work closely with product, analytics, and marketing teams
• Optimize bonus systems, promotions, and player journeys
• Lead and grow retention / CRM team

Requirements:

• 5+ years in iGaming retention / CRM
• Proven experience working with LATAM markets is a must
• Strong understanding of player behavior and lifecycle management
• Hands-on experience with CRM tools and automation
• Experience with VIP сегментом и high-value players
• Analytical mindset (A/B testing, cohorts, LTV)
• English — Upper-Intermediate+

We are looking for a creative and organized SMM Manager to manage social media presence across multiple brands. You will take full ownership of content planning, copywriting, and performance tracking to engage audiences and support brand growth.

Your key responsibilities will include:

• Strong experience managing Instagram and Telegram as key content platforms
• Ability to plan content and maintain editorial calendars for multiple brands simultaneously
• Skilled in social media copywriting with flexibility to adjust tone of voice for different brands
• Experience in preparing clear briefs for designers (banners, stories, covers, etc.)
• Basic understanding of analytics, including engagement rate, reach, audience growth, and content performance
• Proficiency in Google Sheets for reporting and data tracking
• Familiarity with AI-powered writing tools to enhance productivity

It’s a match if you have:

• Independently manage Instagram and Telegram accounts for assigned brands, including content planning, publishing, stories, and community engagement
• Write captions, stories, and Telegram posts aligned with each brand’s tone of voice (TOV)
• Prepare clear briefs for the design team for all visual assets (banners, stories, covers, etc.)
• Monitor key performance indicators (KPIs) and prepare monthly performance reports
• Participate in planning and executing promotional campaigns and seasonal activations
• Adapt content to game releases, platform promotions, and current events
• Maintain content calendars and ensure deadlines are met across multiple brands simultaneously

Nice to have:

• Experience in fast-growing, competitive digital industries
• Familiarity with AI tools for content creation and editing
• Basic skills in graphic design tools (Canva, Figma) and video editing tools (CapCut or similar)

What we offer:

– Flexible schedule and remote format or offices in Warsaw/Kyiv - you choose.
– 24 paid vacation days, sick leaves, and health insurance (UA-based, other locations in progress).
– A supportive, friendly team where knowledge-sharing is part of the culture.
– Coverage for professional events and learning.
– Birthday greetings, team buildings, and warm human connection beyond work.
– Zero joules of energy to the aggressor state, its affiliated businesses, or partners.

If this approach resonates with you — send over your CV, we’d love to get to know you!
 

At Promova, we’re redefining language education for the AI-powered era — making learning accessible, personal, and inspiring for millions of people worldwide. Our 160+ teammates unite around one mission: to connect people, bridge cultures, and empower lifelong learners — in every country except aggressor states (yes, even Antarctica).

We blend AI innovation with human creativity to help people speak with confidence and truly belong anywhere. If you want to test bold ideas, move fast, and make an impact — you’ll feel right at home.

About the Role

Promova is expanding fast, and we’re hiring a Growth Marketing Lead to architect and own our full-funnel growth system across web and mobile. You’ll connect CRO, ASO, lifecycle, and organic growth into one predictable, data-driven machine — clear targets, fast experimentation, and measurable business impact.

This is not a “run tests” role. It’s a build-the-engine role. You’ll own Promova’s end-to-end growth system, with direct accountability for:

• Experimentation velocity: quality and speed of learning, not random A/Bs
• Funnel conversion: we consider funnels as revenue streams — a combination of creative angle + dedicated funnel where your team owns leads’ journey from click to purchase (including onboarding and retention levers)
• ROMI-positive scaling: spend growth without breaking unit economics
• Single source of truth: consistent data measurement and decision-making
• Growth flywheels: help product and creative teams design loops that sustain growth
• Growth elevation: collaborate with Product and Engineering on monetization, onboarding, and paywall iteration
•  

What We’re Looking for

Core experience

• 2+ years in growth product management/product marketing management / product-led marketing with a proven experimentation track record.
• Strong analytics chops — funnels/journeys, cohorts, incrementality.
• Experience scaling B2C subscription products (web and/or mobile).
• Cross-functional leadership, driving measurable outcomes with Product & Engineering.

• Proven leadership in growth product management/conversion rate optimisation (but we welcome ambitious Senior Specialists ready to step up into a leadership role).

   

Bonus points

• Background in EdTech, language learning, or content-heavy subscriptions.
• Experience building an experimentation program from fragmented processes into a single operating system.

• Hands-on AI or automation experience in growth workflows (hire Claude for daily ops).

   

Impact Areas

• You’ll start lean with the first step — CRO function (landing/checkout/onboarding/paywall optimization). Once built, we’ll define the next team scope of your growth engine within 3–6 months.

   

Why You’ll Love Working at Promova

• 🌍 Impact: Help shape Promova’s culture for a global, growing team.
• 💡 Freedom: Hybrid setup, flexible schedule, and real ownership.
• 🚀 Growth: Continuous learning, conferences, mentorship, and English classes.
• 💙 Wellbeing: 20 paid vacation days, mental health support, and insurance.

• 🎉 Community: You’ll create events and traditions that people will remember.

   

Interview Process

• Intro-call with Recruiter (40 minutes).
• Meeting with the Hiring Manager (60 — 90 mins).
• Test Case.
• Technical Interview (45 mins).

• Bar-raising (60 mins).

   

If you’re ready to turn experiments into a predictable growth engine, apply, and let’s build it!

We’re looking for a hands-on Marketing Manager/Head of Marketing to drive lead generation across Website, Upwork, Outreach, and Events — and power our sales team with top-tier content, positioning, and analytics.

You’ll own the full marketing funnel, shape our brand presence, and work side-by-side with Sales and the CEO to turn strategy into pipeline and pipeline into deals.

👉 Day-to-day tasks/ Responsibilities:

1. Multi-Channel Lead Generation

— Develop and execute a marketing strategy to generate qualified leads from multiple channels: Website, Upwork, Outbound (LinkedIn/email), and Conferences.
— Optimize website content, structure, SEO, and UX to drive inbound traffic and increase form submissions.
— Collaborate with the Upwork team to maintain a high-converting agency profile, improve visual content, and support strategic positioning to attract invites and boost proposal win rates.
— Coordinate outbound campaign assets for SDRs: write and test LinkedIn/email messages, follow-up sequences, and landing pages tailored to ICP segments.
— Support preparation and lead capture efforts for conferences and events: messaging, collateral, contact enrichment, and post-event follow-up strategy.

2. Funnel Ownership & Channel Analytics

— Maintain and update a multi-channel marketing funnel dashboard to track top-to-bottom performance (Traffic → Lead → MQL → SQL → Deal).
— Analyze performance by channel (Website, Upwork, Outreach, Conferences) including conversion rates, lead quality, and CAC.
— Continuously run A/B tests on messaging, positioning, landing pages, and outreach sequences to improve conversion at each stage.
— Present actionable insights and recommendations at weekly Marketing+Sales syncs.

3. Sales Enablement

— Prepare and maintain sales enablement assets: pitch decks, case studies, one-pagers, proposals, and objection-handling templates.
— Collaborate with the sales and leadgen teams to align on messaging, industry segmentation, and campaign content.
— Create and maintain templates for discovery calls, follow-up emails, and proposals.
— Ensure Upwork, Clutch, DesignRush, and other listings reflect current positioning, services, and portfolio.

4. Positioning & Brand Development

— Develop and evolve the company’s value proposition, tone of voice, and key messaging aligned with CEO and company strategy.
— Maintain visual and messaging consistency across all marketing and sales materials.
— Work with the designer to ensure high-quality visual identity across website, presentations, and social channels.
— Coordinate sourcing and publishing of client reviews, testimonials, and Clutch case studies.

5. Content & Social Media Management

— Prepare social media posts and stories for the CEO (LinkedIn, Instagram): planning, writing, and publishing.
— Coordinate or write blog posts, newsletters, and guest articles aligned with ICP pain points and keywords.
— Manage and grow WeSoftYou’s Upwork and B2B marketplace content strategy.
— Assist with podcast ideation and post-production workflows when relevant.

6. Cross-Functional Collaboration & Process Management

— Lead the weekly Marketing+Sales sync: ensure full alignment across campaigns, events, leadgen, and follow-ups.
— Act as the point of contact for external contractors (designers, writers, PR) and internal collaborators (SDRs, Sales, CEO).
— Maintain internal SOPs, documentation, and playbooks for repeatable campaign workflows.
— Coordinate pre-event, in-event, and post-event marketing activities with Ops and Sales.

 

👉 Job Requirements:

— 5+ years of experience in B2B marketing in IT (outsourcing/product/agency) company.
— Proven track record of driving qualified leads via website, outbound campaigns, Upwork, and events.
— Strong experience working side-by-side with Sales, SDRs, and Founders to create pipeline-generating campaigns.
— Hands-on experience crafting and testing outbound messaging (LinkedIn/email), sequences, ICP-based landing pages.
— Ability to own and optimize the marketing funnel from traffic to SQLs and opportunities (multi-channel attribution).
— Experience managing website conversion flows — from content to forms to follow-up
— Skilled in preparing sales enablement materials: decks, one-pagers, proposals and objection-handling assets.
— Deep understanding of ICP pain points and ability to translate them into high-converting content (blogs, cases, LinkedIn posts).
— Strong analytical mindset: confident working with funnel metrics, lead quality tracking, and campaign performance reviews.
— Advanced written English.

What we offer

📈 Professional Growth

— Ambitious goals and interesting projects, including Formula-1 marketing initiatives

— Transparent performance reviews and feedback process

— Opportunities for both vertical and horizontal growth

😌 Comfortable Working Conditions

— Flexible working hours

— Provision of required equipment

— Remote working model

🎁  Benefits Program

— 20 working days of fully paid vacation

— Free tax reporting support

— Support with individual entrepreneurs’ accounting and questions

— Financial support and additional days off for special occasions (marriage, childbirth, etc.)

Join our growing team as a CRM Executive/Email Marketing Manager for retention activities for a multi-country iGaming product.

We're backed by ambitious industry innovators with a strong multi-regional presence and over 3 years of successful operations. Our portfolio features two large-scale brands active across Tier 1 markets.

As part of our expanding team, you’ll play a crucial role in elevating user engagement, increasing retention, and driving lifetime value through segmented communications, localized campaigns, and smart automation. This is a high-impact position where you’ll directly influence CRM performance metrics like deposit activity, average check size, and player retention rates.

Your Mission

• Implement and execute an omnichannel CRM strategy product mechanics and communications to enhance onboarding, retention, engagement, and monetization across two iGaming brands.
• Coordinate and hands-on execute multi-channel marketing campaigns using relevant segmentation and personalization, traffic specific instruments and channels.
• Analyze user behavior and in-platform activity to develop data-driven retention strategies and improve applicable CRM campaign effectiveness.
• Implement and action market-specific CRM approaches and solutions, tailored to local languages, cultural nuances, and player preferences.
• Manage and configure CRM platforms and marketing automation tools across multiple media, channels, and formats.
• Segment customer databases to deliver personalized communications and offers.
• Collaborate with cross-functional teams - including development, marketing, and analytics - to align CRM initiatives with business goals and product features.
• Research and stay ahead of CRM trends in the iGaming sector, bringing innovative mechanics and techniques to your campaigns.

Our Requirements

• 2+ years of experience in CRM Executive or Email Marketing Manager role, ideally in online gaming or a similarly dynamic industry.
• Deep, hands-on knowledge of Customer Journey Optimization and CRM best practices, with a proven ability to implement and test strategies across multiple channels.
• Expertise in multi-channel engagement strategies, including resolving deliverability and localization issues.
• Strong command of A/B testing, campaign optimization, and performance analysis.
• Solid skills in CRM platform management, customer segmentation, and personalization tactics.
• Ability to manage multiple CRM projects concurrently in a fast-paced organization.
• English at Intermediate level or higher (written and spoken).

Preferred Qualifications

• Experience working with Customer.io or similar CRM tools.
• Familiarity with predictive analytics and advanced automation platforms.
• Experience in designing loyalty programs and retention mechanics.
• Strong creative thinking and problem-solving abilities.

What we offer:

• Competitive salary;
• Remote work in a flexible environment;
• 20 working days of paid vacation and education projects;
• Great product with our software solution;
• Opportunity for growth at professional levels, attending top industry events and conferences, and international workshops at our competence centers.

Don’t delay! Send your CV right now and join our highly professional and ambitious team!

About our client
 

Our client develops digital products in the personal growth and wellbeing space, serving a global B2C audience. The company operates in a high-growth environment where marketing directly drives business performance, not vanity metrics. They are building a more structured and scalable growth engine and are looking for a marketing leader who can own this transformation. The product is accessible to users in more than 130 countries.

The goal of the Head of Marketing (Growth & Performance) role is to turn fragmented activities into a systematic, predictable, performance-driven growth model that directly impacts revenue, retention, and user acquisition efficiency. This is a leadership position with real influence on business outcomes.
 

What you will own

• End-to-end marketing strategy and performance outcomes
• User acquisition and growth channel effectiveness
• Full funnel economics (traffic → activation → monetization → retention)
• Budget allocation, scale and ROI logic
• Experimentation frameworks and testing culture
• Alignment between marketing, product, and analytics
• Building processes that scale, not manual tactics

Success in this role is measured by business metrics, not campaign volume.
 

Who we are looking for

We are looking for a growth-oriented marketing leader, not a traditional brand marketer.

• Proven B2C marketing experience (non-negotiable)
• 4+ years of marketing experience, with at least 2 years in leadership roles
• Deep understanding of performance and growth mechanics (Meta, Google Ads, TikTok) with large budgets
• Experience scaling paid acquisition channels
• Strong command of unit economics (CAC, LTV, ROAS, retention)
• Ability to connect creatives, funnels, and analytics into one system
• Experience working in product-centric or startup environments
• Comfort operating in evolving, imperfect structures
• High ownership and accountability mindset
   

This role will not suit profiles primarily focused on:

• B2B marketing
• corporate communications
• brand-only and awareness-only roles
• heavily layered enterprise environments

We value commercial thinking, structured problem-solving, and execution maturity.
 

What our client offers

• Real ownership of growth and marketing decisions
• Direct impact on core business metrics
• Ability to design and implement scalable systems
• Fast decision cycles and low bureaucracy
• Strong product and data environment
• Space for experimentation and strategic influence

This is a role for someone who wants visible impact and leverage.
 

Hiring Process

The evaluation process focuses on how you think and operate, not generic interviews.

• Intro Conversation: discussion of background, growth experience, and problem-solving approach
• Deep-Dive Interview: focused on marketing strategy, scaling logic, metrics, and decision frameworks
• Analytical and Case Exercise: a practical scenario reflecting real business challenges. We assess reasoning, prioritization, and commercial thinking
• Final Discussion: alignment on expectations, ownership scope, and success definition
   

What else client offers

• An office with a reliable shelter, generators, satellite internet, and other amenities (Kyiv, Lviv, Warsaw, Madrid)
• Access to our corporate knowledge base and professional communities
• Personal development plan
• Compensation for English language learning, external training, and courses
• Medical insurance and full sick leave compensation
• Company doctor and massage
• Sports activities: running, yoga, boxing, and more
• Corporate holidays: we go on a week-paid holiday to rest and recharge twice a year. Besides that, we provide 20 paid vacation days per year
• Supporting initiatives that help Ukraine

Required languages

English

C1 - Advanced

Who We Are:

AIR Media-Tech is a global powerhouse and an officially certified YouTube Partner. For over 15 years, we’ve been the ultimate ecosystem for content creators worldwide. We empower talent to scale globally by providing over 30 innovative products and services designed to protect, grow, and monetize their digital footprint.

As a key part of our ecosystem, we are scaling MilX—the specialized financial infrastructure built to power the creator economy.

The Project: MilX:

The creator economy is a multi-billion-dollar industry still running on outdated financial plumbing. MilX is the solution. With proven Product-Market Fit and a strong global partner base, we operate across two high-impact verticals:

1. MilX Banking: Elite fintech infrastructure tailored for high-revenue creators.
2. MilX for Business: The definitive CRM & ERP ecosystem built specifically for creator-led companies and agencies.

The Challenge

We are moving from "early traction" to systematic scaling. We aren't looking for someone to just manage a funnel; we need a Revenue Architect to build our "Revenue Operating System." Your mission is to take our existing momentum and turn it into a predictable, high-output engine.

Your Responsibilities:

• GTM Strategy: Define and execute the roadmap for acquisition, activation, and retention across global markets (US, LATAM, EU).
• The B2B Sales Engine (Primary Focus): * Identify and close high-value partnerships with MCNs, agencies, and creator networks.
  • Implement robust Outbound/ABM systems (LinkedIn, direct, strategic partnerships).
  • Structure the sales process from lead gen to "closed-won" to account management.
• The B2C Creator Growth: * Scale the acquisition of monetized creators globally through paid (Meta, TikTok, Google) and organic loops.
  • Build influencer and ambassador programs that turn our users into our biggest advocates.
• Brand & Positioning: Ensure MilX is the most trusted name in creator fintech, owning messaging that resonates with both 19-year-old YouTubers and corporate agency CEOs.
• Team & Execution: Hire, lead, and mentor a high-performing squad. You own the budget, the KPIs, and the ROI.

Requirements:

• English Proficiency: C1 (Advanced) is a must for global communication.
• 7+ years of leadership in Growth/Sales (Fintech, SaaS, or Creator Economy preferred).
• Proven "0 to 1" experience: You have built a revenue system from scratch, not just managed an existing one.
• Unit economics mastery: Deep expertise in LTV/CAC, payback periods, and data tools (HubSpot, Mixpanel, GA4, Appsflyer).
• Global operator: Proven success in scaling international markets (specifically the Americas and Europe).
• Fintech literacy: Understanding of payment flows, fees, and cross-border financial pain points.
• The "Founder" mentality: You prefer a bias toward action and take full ownership of the P&L.
• The Hybrid Leader: Experience in both high-velocity B2C growth and high-touch B2B enterprise sales.
• Bi-Lingual (Strategy & Execution): Ability to design a 12-month strategy and personally close high-stakes deals or write ad copy.

What We Offer:

• Full Autonomy: You are the captain of the growth ship.
• Uncapped Upside: Competitive base salary + a performance bonus system with no ceiling.
• Global Impact: Build the financial layer for the world’s fastest-growing labor market.
• Benefits: Quality health insurance, 18 working days of vacation, and paid sick leave.
• Flexibility: Remote work and a flexible schedule.
• Growth: Language course compensation, corporate library, webinars, and gifts for special occasions.
• Community: Team-building events for you and your family, plus volunteer opportunities.

The Hiring Process:

1. Intro Call with our Recruiter.
2. Strategy Deep-Dive and Leadership Interview with the HRD, СМО and CEO of MilX.
3. Case Study/Test Task (if needed).
4. Reference Check.
5. Offer.

Ready to architect the future of creator finance? Let’s build something big.