Vista Trans Holding

About us: 

Here at Vista Trans, we think one can become the best logistics company only by delivering the right product to the right place in the right condition and at the right time. We offer reliable cargo transportation services across the US and Canada on transparent terms and at affordable rates. You show us two points on the map, and we provide you with a readymade logistic solution. 

Schedule: Monday–Friday, 8:00 AM – 5:00 PM (US Central Time) 

About the Role 

We are looking for an experienced HR Drivers Manager to lead, structure, and continuously improve our Drivers HR and Establishment Management department. 

In this role, you will oversee three key functions: Driver Recruitment & Hiring, Administration & Processing, and Driver Retention, each managed by a dedicated Team Lead. 

Your main objective will be to ensure a consistent supply of qualified drivers, efficient onboarding and compliance processes, and strong long-term driver retention. 

You will be responsible for building scalable processes, setting KPIs, managing departmental performance and costs, and aligning driver hiring with fleet capacity and business needs. 

What We Offer 

• Career growth within a US-based logistics company, with opportunities to lead high-impact initiatives and develop professionally. 
• Competitive compensation with annual salary reviews, based on performance and results. 
• 22 paid days off annually, including vacation, sick leave, birthday leave, and US public holidays. 
• USD-linked compensation, providing stability against exchange-rate fluctuations. 
• Tax coverage under applicable company arrangements. 
• Remote work with an international team and exposure to the US transportation industry. 

We Require 

• 5+ years of experience in HR, driver recruitment, or driver retention within the US trucking or transportation industry. 
• 3+ years of experience managing teams or Team Leads. 
• Proven experience building and improving recruitment, onboarding, and retention processes. 
• Strong knowledge of DOT/FMCSA requirements, including driver qualification files, MVR, PSP, drug and alcohol testing, and Clearinghouse. 
• Proven ability to achieve driver hiring targets and reduce turnover. 
• Experience developing KPIs, SOPs, reporting systems, and performance management processes. 
• Strong understanding of recruitment funnels, cost per hire, driver retention, and operational efficiency. 
• Experience with ATS, CRM, HR systems, and recruitment automation tools. 
• Strong leadership, negotiation, communication, and conflict-resolution skills. 
• Advanced English communication skills. 
• Bachelor's degree in HR, Business Administration, Logistics, or a related field is preferred. 

What Success Looks Like 

In this role, you will be responsible for: 

• Building and leading three teams: Driver Recruitment & Hiring, Administration & Processing, and Driver Retention. 
• Developing driver hiring plans based on fleet capacity, operational needs, and business growth. 
• Managing recruitment channels, lead generation, recruitment marketing, and hiring costs. 
• Collaborating with the Head of Marketing to improve driver acquisition and employer branding. 
• Overseeing driver applications, background checks, compliance documentation, onboarding, and offboarding. 
• Implementing effective 7/30/60/90-day driver retention programs. 
• Managing escalated driver concerns and improving communication between drivers and internal departments. 
• Establishing clear KPIs, SOPs, and performance reporting across all three teams. 
• Monitoring department budgets, cost per hire, driver turnover, and retention metrics. 
• Ensuring that qualified drivers are successfully hired, onboarded, and remain with the company for at least 90 days. 

About us:

Here at Vista Trans, we think one can become the best logistics company only by delivering the right product to the right place in the right condition and at the right time. We offer reliable cargo transportation services across the US and Canada on transparent terms and at affordable rates. You show us two points on the map, and we provide you with a readymade logistic solution.

About the role:

The Head of Marketing will be responsible for establishing and leading the marketing function at Vista Trans Holding Inc. You will join an organization that has existing digital assets and resources in place, and your mission will be to assess the current state, develop a comprehensive marketing strategy, and execute initiatives that drive driver recruitment, brand awareness, and business growth across all company verticals.

Schedule: US working hours (Central time) 8 am - 5 pm, Mon-Fri

What we offer:

• Strategic career advancement within a US-based organization, offering exposure to international markets, high-impact initiatives, and clear pathways for long-term professional growth.
• Highly competitive compensation with structured annual salary reviews, ensuring your performance is consistently recognized and rewarded at market-leading levels.
• Comprehensive executive-level time-off package, including paid vacation, sick leave, and observance of US public holidays—totaling 22 fully compensated days annually.
• Financial stability with global alignment, as compensation in local currency is pegged to the USD exchange rate, safeguarding your earnings against market fluctuations.
• Full tax reimbursement, ensuring your net income remains optimized and your compensation package retains its true value.

We require:

• 5+ years of experience in Marketing Manager, Head of Marketing, Growth Marketing, Demand Generation, or CMO roles.
• Proven experience building and scaling marketing functions, teams, and processes from scratch.
• Strong performance marketing background with hands-on experience in:
  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Conversion Rate Optimization (CRO)
  • Marketing funnel optimization
• Proven B2B lead generation experience with measurable results.
• Experience creating and managing multi-channel marketing strategies across paid, organic, content, email, and CRM channels.
• Experience managing marketing agencies, vendors, freelancers, and internal teams.
• Strong understanding of marketing analytics, attribution, reporting, and ROI measurement.
• Experience working closely with Sales teams and building lead qualification processes (MQL/SQL frameworks).
• Advanced English communication skills.

What Success Looks Like

In this role, you will be responsible for:

• Increasing qualified shipper leads.
• Improving driver recruitment marketing performance.
• Building a scalable lead-generation engine.
• Establishing marketing reporting, analytics, and attribution systems.
• Managing marketing vendors and agencies.
• Strengthening Vista's employer brand and market presence.
• Building a high-performing marketing team capable of supporting long-term growth.

Deal Breakers

• Pure brand marketing background without lead generation ownership.
• Social media–only experience.
• Agency account management experience without accountability for business results.
• Inability to discuss marketing metrics such as CPL, CAC, ROAS, ROMI, MQLs, SQLs, and conversion rates.
• No experience building marketing processes, reporting systems, or KPIs.
• Preference for advisory/fractional work instead of a full-time leadership role.