AffyMedia

Requirements

• 2+ years in a managerial position (Head of Media Buying / Head of Marketing / CMO);
• experience of working with Black Hat;
• deep understanding and experience in media buying including experience working with Google Ads search, UAC and FB in the gambling niche;
• previous experience in product companies with in-house media buying department or affiliate media buying company;
• proven track of managing people and shown ability to build on the Media Buying team (FB, UAC) from scratch;
• experience in implementing and using a data analytics tool, data-driven approach;
• last/actual working place should be connected to the media buying/affiliates in gambling;
• having a wide network of contacts in the industry;
• Upper-intermediate/Advanced level of spoken and written English.

Responsibilities

• develops and executes a comprehensive strategy that maximizes revenue generation;
• oversees and aligns company strategies and agreements on partners' side and ours;
• anticipates risks of possible income/ROI decrease, ensuring and realizing risk reduction strategies;
• monitors the company reputation and adjusts the strategies to ensure that it is aligned with our company principles and help in building long-term partnerships;
• creates opportunities and implements them to ensure constant income growth and high ROI stability;
• drives and executes quarterly planning and forecasting toward media buying team;
• develops and implements tools necessary for the improvement of media buying performance including but not limited to:
*adtech and platform;
*new media buying practices, sources, new potential products and deals;
• establishes new processes and reviews current ones to ensure ongoing improvements;
• utilizes data analytics tools to track and measure performance across the teams and suggests improvements based on it;
• develops and implements reporting processes across the teams including generating regular reports and dashboards to communicate results and insights.

Media Buying Management:
• plans and executes media buying strategies across various sources of traffic (Google Ads, UAC, FB, etc.);
• conducts market research and competitor analysis to refine/adjust media buying strategies;
• monitors campaign performance, analyzes data, and provides insights for continuous improvement;
• creates strategies and opportunities for opening new sources of traffic, media buying practices and new products.

People focus:
• leads Media buying team, including hiring, talent development, performance management, and retention efforts;
• creates the environment that helps a team in achieving its goals and results;
• collaborates with cross-functional teams to ensure effective cooperation.

Conditions of Employment:

• Benefits: vacation (24 working days), sick leave (up to request and coverage 100%), team building;
• Term of probation period: 3 months;
• Salary details: Entrepreneur Contract in Ukraine, Service agreement contract Worldwide, Crypto (euro gross);
• Salary Review: in 6 months after completing probation period and continuous service with the company and then on 6 monthly basis from the last date of the review;
• Working schedule: Mon-Fri, and we operate in the Kyiv time zone, Ukraine.
   

We are seeking a talented PPC Manager to join our dynamic digital team. 

• We do not hire candidates from these countries and do not work with russia and belarus!
• Only for Ukrainians in Ukraine and outside the country (Europe).

Main functional responsibilities:

• Manage and execute PPC campaigns across multiple platforms (Google Ads, Bing, Facebook, etc.)
• Implement black hat strategies in compliance with company policies.
• Track and optimize campaign performance using advanced tracking and analytical tools.
• Develop and maintain performance reports for key stakeholders.
• Work closely with the analytics team to ensure accurate conversion tracking and attribution.
• Stay up-to-date with the latest trends and tools in PPC and black hat strategies.

Requirements:

• Professional:
  Minimum 3 years of experience in PPC management, specifically within the Casino or similar high-risk industries.
• Proven track record in black hat techniques and PPC optimization strategies.
• Strong technical knowledge in tracking setups, conversion optimization, and using tools like Google Analytics, Voluum, Redtrack, etc.
• Experience in working with large budgets and achieving high ROI.
• Ability to analyze large sets of data to make informed decisions.
• Strong understanding of digital marketing trends and regulations.

Personal characteristics:

• Strategic thinker with a results-oriented approach.
• Strong analytical and problem-solving skills.
• Highly adaptable and able to handle complex, high-pressure situations.
• Strong communication and interpersonal skills.
• Team player with a collaborative mindset.

Will Be Plus:

• Experience in programmatic advertising.
• Knowledge of additional black hat techniques specific to the Casino industry.
• Familiarity with affiliate marketing and lead generation.

Why Join Us:

• Be part of a dynamic, fast-growing company at the cutting edge of affiliate marketing;
• Work with a diverse, international team of industry experts;
• Enjoy autonomy and the opportunity to make a real impact on company growth;
• Continuous learning and development opportunities;
• Competitive compensation package commensurate with your skills and experience.

Conditions of Employment:

• Benefits: vacation (24 working days), sick leave (up to request and coverage 100%), team building;
• Term of probation period: 3 months;
• Salary details: Entrepreneur Contract in Ukraine, Service agreement contract Worldwide, Crypto (euro gross);
• Salary Review: in 6 months after completing probation period and continuous service with the company and then on 6 monthly basis from the last date of the review;
• Working schedule: Mon-Fri, and we operate in the Kyiv time zone, Ukraine.

Are You Ready to Take the Lead?

If you're ready to elevate your career and make a significant impact in the world of affiliate marketing, we want to hear from you!