Murka

Job Description
 

We’re looking for a creative and curious Promo Technical Designer who will help connect our game with its players through eye-catching visuals. You’ll create promo materials for in-game events, special offers, and updates — the kind of content that grabs attention and makes players want to dive in.

You don’t need to know every design tool on the planet — what matters is your creativity, taste, and willingness to explore new ways of working, especially using AI tools. If you’re open to learning, we’re ready to teach.

Responsibilities

• Create visual content for in-game promotions, events, and offers;
• Design banners, push notifications, and store visuals for various formats;
• Use AI tools (MidJourney, Runway, DALL·E, etc.) to speed up and enhance your creative process;
• Work with templates and adapt visuals for different platforms and screen sizes;

• Collaborate with game designers and marketers to bring ideas to life through visuals.

   

Requirements

• Creative thinking and strong visual sense;
• Basic skills in graphic editors (like Photoshop or similar);
• Interest in and openness to working with AI tools;
• Adaptability and willingness to learn;

• Responsibility and attention to detail.

   

Nice to have

• Experience in the gaming or creative industries;
• Drawing skills (especially on a tablet);
• Understanding of what players like and how in-game mechanics work.

We’re​ ​looking for​ ​a​ ​CRM Specialist to join our amazing project at Murka.

Responsibilities:
 

— Plan, build, and execute omnichannel CRM campaigns across web push, email, and SMS, tailored to different stages of the user lifecycle: Onboarding, Engagement, Re-engagement, Retention

— Manage and maintain CRM tools and platforms, ensuring accurate data and effective segmentation.

— Create visually engaging and responsive messages that align with product guidelines.

— Analyze campaign performance, interpret key metrics, and generate actionable insights to optimize CRM strategy

— Collaborate closely with cross-functional teams (Product, Design, Marketing, Analysts, BI) to ensure seamless campaign execution and alignment with overall business goals.
 

Requirements:
 

— At least 2 years of experience as a CRM Specialist within the iGaming, Social Casino, or Sweepstakes industries.

— Hands-on experience with web push, email, and SMS marketing channels.

— Proven ability to develop omnichannel CRM campaigns based on user lifecycle stages.

— Experience analyzing campaign results, drawing meaningful conclusions, and building data-driven strategies.

— Familiarity with CRM tools such as Braze, Leanplum, CleverTap, or Airship.

— Proficiency with Tableau or similar BI tools to analyze and visualize campaign data.

— Understanding of HTML email templates and best practices for design and deliverability

— Upper Intermediate English communication and presentation skills
 

Preferred Qualifications:
 

— Experience working in a fast-paced, growth-oriented environment.

— Excellent communication and teamwork skills.

— Strong organizational and time-management abilities.

Nice to have:

— Experience working with personalization and segmentation strategies in CRM tools (dynamic content, A/B testing).

— Knowledge of gamification strategies and how to apply them in CRM campaigns.

— Familiarity with mobile marketing best practices in CRM

— Basic understanding of loyalty programs or VIP segmentation strategies.

— Prior experience with customer journey mapping or lifecycle marketing automation.

— Understanding of GDPR, CAN-SPAM, and other relevant data privacy regulations impacting marketing campaigns