SEO Consultant (Technical + Programmatic SEO, AIO/GEO) for a global Events Platform

About us
ALLAI.Events (allai.events) is an aggregator of AI events: conferences, meetups and workshops. We have a large database of event pages, organizers, speakers and venues. Now we want this database to drive consistent traffic from Google and AI search (ChatGPT, Perplexity, Gemini). 

Who we’re looking for
An experienced SEO consultant to help us set up our SEO processes from the ground up. You’ll audit the site, build the strategy, write tasks for developers, oversee implementation and shape our content SEO strategy. Format: consulting or part-time, with potential for long-term cooperation.

What you’ll do

Technical SEO

• Audit URL structure, indexing, canonicals, redirects, 404 / soft 404, noindex, sitemaps, server errors
• Optimize crawl budget so Google spends its resources on valuable pages, not technical junk
• Speed up indexing of new event pages. This is critical for us, because an event page loses value over time

Architecture & Programmatic SEO

• Build a geo structure: USA → State → City → Topic → Industry → Event type → Event
• Develop a strategy for evergreen landing pages like “AI Events in New York” or “AI Conferences in Boston”
• Design a programmatic SEO model based on our database: which clusters to launch, where a new page adds value and where it would cause cannibalization

Keyword research & Content

• Build a full US keyword map: cities, states, topics, industries, formats, long-tail
• Map keywords to page types
• Create a content SEO strategy: blog, guides, hub pages, content plan

On-page, Internal Linking, Entity SEO

• Optimize key pages: structure, metadata, headings, search intent match
• Build an internal linking system across events, cities, categories and topics
• Implement structured data (Event, Organization, Place, Person, etc.) and entity relationships

AIO / GEO

• Develop a strategy for visibility in AI answers: mentions, citations, AI referral traffic
• Set up a methodology to measure AI visibility

Analytics

• Configure GA4 and GSC for decision-making: Organic, AI referrals, landing pages, channel grouping, bot traffic filtering
• Set up KPIs and reporting by city and cluster

Working with the team

• Write clear technical specs for developers, prioritize tasks and QA implementation after release

Must-haves

• 4+ years in SEO, with a significant focus on technical SEO for large websites (thousands of pages)
• Experience with aggregators, marketplaces, directories, event platforms, job or travel portals, i.e. sites with dynamic databases and time-limited pages
• Hands-on programmatic SEO experience with real cases of launching and scaling page clusters
• Practical experience with structured data and entity SEO
• Understanding of AIO/GEO and your own approach to AI search visibility
• Ability to write technical tasks for developers and oversee their implementation

• Case studies with numbers: traffic, indexing and visibility growth

   

Nice to have

• Experience in B2B / tech / AI

• Experience building SEO processes from scratch in product companies

   

What we offer

• A project with a large database and real programmatic SEO potential
• Format: consulting / part-time