Sport Marketing Specialist

RedCore is an international business group that creates technological solutions for digital markets. Our products and services cover fintech, marketing, e-commerce, customer service, communications and regulatory technologies. 

We are looking for a Sport Marketing Specialist to join our team!

Responsibilities:

- Monthly planning and compilation of marketing activities;
- Organization of promotions, raffles, and other activities to retain and return the player;
- Creation of a communication plan with players via SMS, e-mail, messengers, push and social networks;
- Calculation of predictions, analytics of held actions;
- Management of expenditure planning and reporting;
- Setting up trigger chains;
- Communication with the team to develop a general strategy;
- Analysis of the market and competitors;
- Setting tasks for the employees of cross-departments.

Requirements:

- Betting experience is mandatory;
- Knowledge of the basic betting terms and mechanics;
- Experience in drafting and conducting marketing activities for player retention and return;
- Experience with user segmentation;
- Knowledge of market and competitor analysis methods;
- Understanding of basic approaches to A/B testing and hypothesis testing to optimize marketing activities;
- Analytical mindset;
- Knowledge of marketing and niche metrics: LTV, ARPU, RR, CR, GGR, NGR, etc.

Will be plus:

- Understanding the odds in betting and how to calculate them;
- Possession of information about the types of sports that constantly appear in the lines (names of teams, clubs, top athletes);
- Being a sports fan;
- Experience working with analytics tools: GA, Tableau, Voluum, Power BI, Google Data Studio.

What are the conditions and bonuses?
- An exciting and challenging job in a fast-growing business groups, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more;

- Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;

- Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan — work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;

- Modern corporate equipment based on macOS or Windows and additional equipment are provided;

- Paid vacations, sick leave, personal events days, days off;

️- Corporate health insurance program for your well-being;

- Referral program — enjoy cooperation with your colleagues and get the bonus;

- Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences;

- Rewards program for mentoring and coaching colleagues;

- In-house Travel Service;

- Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays;

- Corporate events, team buildings.