Media Buyer FB
RedCore is an international business group that creates technological solutions for digital markets. Our products and services cover fintech, marketing, e-commerce, customer service, communications, and regulatory technologies.
We are looking for a Media Buyer FB
Requirements
- 2+ years of successful proven experience with Facebook in the Gambling
- Ability to effectively manage large advertising Budgets
- Availability of successful cases in the betting niche in the CIS/Latam markets
- Deep understanding of basic metrics of the Conversion Rate and Unity Economy (ROI, NGR, GGR, LTV, CTR, CPC, CPM, CPA, CPL, etc.)
- Experience in working with Antidetect Browser and Tracking Systems
- A high-level understanding of how the major advertising Facebook and Instagram platforms (placements, auto-rules, launch methods)
- Ability to moderate creatives and links on the previously mentioned platforms
- Ability to work independently with cloaking and filtration systems (Adspect, Palladium, Im Klo, HideClick, Keitaro, Android/IOS apps, PWA apps, etc.)
- Ability to collect test results (advertising), draw conclusions and suggestions for further actions
- Ability to analyze and optimize your advertising campaigns to achieve specified KPIs
- Experience in А/B testing
- Experience with a lot of traffic, ability to work with a large array of information
- English B1 and above
Responsibilities
- Creating, setting up and optimization advertising campaigns on Facebook and Instagram platforms to attract new players to the Product
- Conducting regular comprehensive analysis of own advertising campaigns and making decisions on how to improve the results
- Regularly building Marketing Hypotheses and conducting A/B tests to generate new profitable approaches to traffic generation
- Setting the Terms of Reference for the necessary promotional materials
- Competent budget management
- Together with the team, the formation of media strategies, calculation of the KPI funnel
- Monitoring the implementation of own traffic KPIs and finding ways to continuously improve them
- Regular reporting on performance and profit
- Market and Competitor Analysis
- Planning and calculation of Traffic Streams
Benefits
🍀 An exciting and challenging job in a fast-growing business group, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more;
🤝Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;
📍Beautiful offices in Warsaw, Limassol, Yerevan — work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;
🧑💻Modern corporate equipment based on macOS or Windows and additional equipment are provided;
🏖Paid vacations, sick leave, personal event days, days off;
👨⚕️Corporate health insurance program for your well-being;
💵Referral program — enjoy cooperation with your colleagues and get a bonus;
📚Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences;
💁🏼♀️Rewards program for mentoring and coaching colleagues;
✈️In-house Travel Service;
🦄Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie/book/pets lovers, special office days dedicated to holidays;
🎳Company events, team buildings.