Platipus

Head of Marketing

$$
Product

We are looking for an experienced Head of Marketing with a background in the iGaming industry. If you know how to build effective marketing strategies, grow brands, lead teams, and are looking for professional development, we would be happy to welcome you to our team! 🚀

Requirements:

- Proven experience in a senior marketing leadership role within the iGaming industry;
- Hands-on experience in developing and implementing comprehensive marketing strategies;
- Experience managing marketing budgets, teams, and external contractors;
- Strong understanding of key digital marketing areas, including SMM, SEO, performance marketing, email marketing, and content marketing;
- Experience in brand development, PR campaign execution, and collaboration with media outlets, partners, and influencers;
- Ability to define marketing KPIs, analyze campaign performance, and make data-driven decisions;
- Experience conducting marketing research and analyzing markets, competitors, and target audiences;
- Understanding of marketing design principles and the ability to maintain consistent visual brand communication;
- Experience organizing events, exhibitions, or international industry events would be an advantage;
- Strong leadership, communication, and organizational skills;
- Strategic thinking, proactivity, a results-oriented mindset, and the ability to manage multiple priorities;
- Upper-Intermediate or higher level of English.

Responsibilities:

- Develop and implement the marketing strategy in line with the company’s goals;
- Identify priority marketing channels, key metrics, and marketing KPIs;
- Plan and manage the marketing budget and evaluate campaign performance;
- Develop the company’s brand and manage its reputation;
- Coordinate PR activities and collaborate with media outlets, influencers, and partners;
- Oversee digital marketing activities, including SMM, SEO, email marketing, advertising, and content strategy;
- Analyze the market, competitors, current trends, and customer behavior;
- Build, develop, train, and motivate the marketing team;
- Organize events and coordinate the company’s participation in international exhibitions and industry events;
- Oversee marketing design, visual identity, and the creation of advertising and brand materials;
- Prepare marketing performance reports and provide recommendations for further growth.

Work conditions:
- Medical insurance;
- Regular salary reviews and timely payments;
- Provision of necessary equipment for work as needed.

Professional development:
- Corporate English classes;
- Mentorship and knowledge sharing with experienced company leaders;
- 50% reimbursement for courses/certifications/webinars, etc.;
- Development towards leadership positions within the company.

Work-life balance:
- Ability to work fully remotely;
- 20 days of vacation;
- Days off on public holidays;
- Paid sick leave;
- Informal online/offline events.

Required skills

Communication & Interpersonal Skills

Required languages

English B2 - Upper Intermediate
Ukrainian Native
Published 22 October
20 views · 1 application
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