Media Buyer Google
RedCore is an international business group that creates technological solutions for digital markets. Our products and services cover fintech, marketing, e-commerce, customer service, communications, and regulatory technologies.
We are looking for a Media Buyer Google
Requirements:
- 2+ years of hands-on experience with Google Ads, including YouTube Ads, Discovery / Demand Gen campaigns. Experience with UAC (App Campaigns) is a strong advantage in iGaming .
- Proven experience with remarketing strategies, including Customer Match, GA4 Audiences, and Pixel-based audiences.
- Strong understanding of value-based optimization, including ROAS, FTD, Deposits, and other business KPIs.
- Experience working with restricted or grey verticals and understanding Google Ads policy limitations.
-Experience working with cloaking solutions, pre-landing pages, and alternative campaign structures.
- Strong understanding of conversion tracking, attribution models, and campaign analytics.
- Experience working with creative assets for YouTube Video Ads, Display, and Demand Gen campaigns.
- Strong analytical mindset with the ability to make data-driven decisions.
- Self-motivated, proactive, responsible, and capable of working independently.
Responsibilities:
- Launching and optimizing Google Ads campaigns across YouTube, Discovery/Demand Gen, and other relevant campaign types.
- Managing remarketing audiences, including Customer Match, GA4 audiences, and audience segmentation.
- Building, maintaining, and optimizing remarketing funnels.
- Optimizing campaigns based on CPA, ROI, ROAS, and other business KPIs.
- Managing custom conversion events such as FTD, Deposit, and other product-specific events.
- Scaling campaigns across assigned GEOs while maintaining performance targets.
- Preparing creative briefs and analyzing creative performance.
- Working with attribution models, conversion tracking, and campaign analytics.
- Collaborating with analysts, designers, developers, and account management teams.
- Continuously researching new Google Ads features, campaign types, and optimization opportunities.
Our benefits to you:
☘️An exciting and challenging job in a fast-growing business group, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance, and more
🤝🏻Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed
🧑🏻💻Modern corporate equipment based on macOS or Windows and additional equipment are provided
🏖Paid vacations, sick leave, personal events days, days off
💵Referral program — enjoy cooperation with your colleagues and get the bonus
📚Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences
🎯Rewards program for mentoring and coaching colleagues
✈️In-house Travel Service
🦄Multiple internal activities: online platform for employees with quests, gamification, presents and news, clubs for movie / book / pets lovers and more
🎳Other benefits could be added based on your location