Lead Generation Manager

Design Key Studio is an AI-native software development agency working with startups and businesses primarily in the US market. We build SaaS products, websites, and mobile apps, and help clients integrate AI into their workflows and products through fixed-price engagements.

We're looking for a hands-on Business Development / Lead Generation Manager to build our outbound client acquisition process from the ground up.

This role is primarily focused on generating qualified sales opportunities and booking meetings with potential clients. You'll own the first stage of our sales process — identifying the right prospects, building lead lists, setting up outreach campaigns, testing messaging, and continuously improving conversion.

You'll work closely with the CEO, who will handle sales calls and deal closing. As the function grows, there is an opportunity to expand into broader business development and sales responsibilities.

What You'll Do

• Build and manage outbound lead generation campaigns targeting startups and businesses in the US
• Research and identify relevant prospects, decision-makers, and companies
• Set up and manage LinkedIn outreach campaigns and automation
• Work with other outbound channels such as email and prospecting platforms
• Monitor campaign performance and continuously optimize for better results
• Book qualified meetings directly into the CEO's calendar
• Keep lead and campaign data organized and up to date in our CRM / tools

• Track key metrics such as leads contacted, response rates, qualified conversations, and meetings booked

   

What We're Looking For

• Proven experience in B2B lead generation, outbound sales ideally within IT outsourcing or software development services
• Hands-on experience with LinkedIn outreach and automation
• Experience working with tools for prospecting, lead enrichment, outreach automation
• Understanding of how to identify and target US-based decision-makers
• Strong analytical mindset — you look at campaign numbers and adjust your approach based on results
• Self-starter who can build and manage a process independently

Nice to Have

• Experience with tools such as LinkedIn Sales Navigator, Apollo, Instantly, Smartlead, Clay, Lemlist, or similar platforms
• Experience setting up outbound processes from scratch
• Experience with AI-assisted prospecting, personalization, or sales automation
• Some experience conducting sales calls or qualifying opportunities

The main goal of this role is simple: build a predictable flow of qualified meetings into our calendar.

Sales calls and closing are not necessarily the core responsibility of this role. Depending on your experience and interests, you may become involved in sales calls and eventually take on broader BD responsibilities.

What We Offer

• Competitive salary with regular reviews
• Support for individual entrepreneurs with accounting assistance
• Fully remote work
• A clear path for professional development and growth
• A friendly team environment and engaging team-building activities (online and offline)