Lead generation manager

PayDo, a leading Electronic Money Institution (EMI) authorised by the FCA in the UK, FINTRAC in Canada, and MFSA in Malta, operates in 150+ countries and over 25 industries. Offering multicurrency IBANs, merchant solutions, mass payment options, acquiring, open banking, PayDo provides premium and convenient payment services. With all features available through one platform and contract, PayDo is a preferred solution for modern online businesses.
We are looking for a proactive Lead Generation Manager be the driving force behind our business growth, play a pivotal role in expanding our client base, identifying new market opportunities, and overseeing growth initiatives.

Your regular tasks:
— Develop and execute lead generation strategies to identify and engage potential clients;
— Create and maintain a consistent flow of high-quality leads to support the company’s growth;
— Research and target potential customers through various channels, including online platforms, events, and social networks;
— Conduct outreach efforts to establish initial contact and gather contact information;
— Assess and qualify leads to determine their fit for PAYDO’s services;
— Collaborate with the sales team to ensure that leads align with the company’s ideal customer profile;
— Maintain accurate and up-to-date lead databases, ensuring data integrity and privacy compliance;
— Use CRM tools and software to organize, track, and manage leads throughout the sales funnel;
— Where relevant, use automations to source more contacts without sacrificing quality
— Regularly analyze lead generation data to identify trends, optimise strategies, and improve conversion rates;
— Provide insights and recommendations to refine lead generation efforts;
— Work closely with the sales, marketing, and business development teams to align lead generation strategies with overall company goals;
— Communicate effectively to ensure a seamless handover of qualified leads to the sales team;
— Set and achieve lead generation targets and key performance indicators (KPIs);
— Stay informed about industry best practices and emerging lead generation techniques;
— Continuously adapt strategies to evolving market dynamics.

Main requirements:
— 3+ years of B2B sales, lead generation, or field sales management experience.
— Proven track record in B2B prospecting and lead generation, including building processes and entering new markets from scratch.
— Strong experience with CRM and outreach tools: Reply.io, LinkedIn, Linkhelper, and similar platforms.
— Highly sales- and results-oriented, with strong persistence and ownership of outcomes.
— Excellent at finding and reaching hard-to-contact decision-makers and turning cold prospects into conversations.
— Comfortable working with difficult clients, sensitive niches, and complex markets.
— Strong negotiation, persuasion, communication, and follow-up skills.
— Data-driven: able to track weekly conversion rates, identify bottlenecks, and optimize performance.
— Proactive, attentive and technically minded, with a strong interest in sales automation and new tools.
— Fluent English.
— Experience in FinTech, Payments, High-Tech, SaaS, B2B, or Gaming is a plus.

What We Value Most
We are looking for a sales-driven lead generation specialist who is obsessed with results.
The ideal candidate is someone who:
— does not give up after the first unanswered message;
— knows how to find the right person when standard channels do not work;
— can build a contact strategy from scratch and systematically execute it;
— understands that successful lead generation is about conversations and business outcomes, not the number of messages sent;
— constantly experiments with new tools, automation, data sources, and outreach techniques;
— can demonstrate concrete success cases of reaching difficult prospects and turning cold contacts into meaningful conversations or business opportunities.

What we offer:

• Annual Learning & Development Budget – invest in your growth with dedicated funds for courses and certifications
• Regular Performance Reviews Based on KPIs – for your professional advancement
• Transparent career path – opportunity to reach Lead roles within 1 year, Head roles in 2 years, and C-level in 4 years based on performance
• Innovation Financial Rewards – share your ideas via PayDo Ideas Hub and earn extra bonuses
• Flexible payout options – via PE accounts or popular e-wallets