Growth Marketing Lead

About Us 

We're hiring on behalf of our partner — a company that powers the operations behind regulated and high-risk industries. 

They give fast-moving businesses in these spaces the structure, compliance and talent they need to scale — without slowing down.

About the Role

We're looking for a T-shaped marketer — someone with deep expertise in one or two core marketing disciplines, paired with broad working knowledge across the full marketing and growth stack. This isn't a role for someone who wants to execute a checklist. We need someone who can think strategically, execute hands-on, lead a small team, and open doors with clients and partners.

You'll own marketing strategy end-to-end, manage and grow our marketing function, and act as a bridge between marketing and revenue — engaging directly with clients and prospective partners. This is a high-ownership role for someone who wants to build something real, not just "run campaigns."

Who You Are

• Proactive by default. You spot problems and opportunities before being asked to look for them.
• Hungry to build. You think in systems and roadmaps, not one-off tasks.
• High ownership. You treat this like your own business — because in many ways, it will be.
• Results-driven within a real structure. Core working hours are 10:00–19:00 CEST, and we expect you to be present and available during that window for meetings, collaboration, and client/partner calls. Within that structure, we don't micromanage how you spend your time — we care about the quality of your thinking and the results you deliver, not how busy you look.
•  Eager to learn and adapt. You pick up new tools, channels, and skills fast, and you're comfortable being a beginner when needed.
• T-shaped. You have real depth in at least one area (e.g., performance marketing, content/brand, product marketing, or lifecycle/CRM) — and enough breadth to be genuinely useful — not an expert, but capable of jumping in and getting things done — across the rest (SEO, paid, content, social, email, analytics, positioning).
• Commercially minded. You understand that marketing exists to drive pipeline and revenue, not just impressions.

What You'll Own

🎯 Marketing Strategy

• Define and drive the overall marketing strategy aligned with business goals
• Identify the highest-leverage channels and initiatives — and kill the ones that don't work
• Set KPIs, own the marketing roadmap, and report on results (not activity)
• Continuously test, learn, and iterate across positioning, messaging, and channels

👥 Team Leadership

• Manage and mentor the existing marketer(s), setting clear priorities and growth paths
• Identify gaps in the team and make the case for new hires as the function scales
• Build lightweight processes that keep the team moving fast without unnecessary bureaucracy

🤝 Business Development & Partnerships

• Engage directly with prospective clients — you're comfortable on sales calls and think like a seller, not just a marketer
• Identify, pitch, and close new partnership opportunities (co-marketing, channel, affiliate, or strategic)
• Act as a face of the company in external conversations — confident, credible, and commercially sharp

🛠️ Hands-On Execution

• Roll up your sleeves when needed — whether that's writing copy, reviewing a campaign, or jumping into a client call
• Ensure marketing output (content, campaigns, brand) is consistently high quality and on-strategy

What Success Looks Like

• Marketing has a clear strategy tied directly to pipeline/revenue goals
• The marketing team operates with clarity, autonomy, and increasing capability
• New partnerships and client relationships are actively contributing to growth
• Leadership trusts you to make the right calls without needing to check in constantly

Ideal Background (guidelines, not gatekeeping)

• 4+ years in marketing with progressively increasing scope/ownership
• Experience managing at least one direct report, or informally leading projects/teams
• Some exposure to sales, partnerships, or client-facing work — even informally
• A portfolio of things you've built, launched, or grown — not just "supported"
• Comfortable with ambiguity and early-stage/startup environments

How We Work

• Outcomes over hours. We measure impact, not time logged.
• High trust, high accountability. You'll get autonomy fast — and we expect you to earn and keep it.
• Flat structure. You'll work directly with leadership, not through layers of approval.

Ready to own marketing — not just run it?
If you're a builder who thrives on ambiguity, ownership, and results, we want to hear from you. Apply now and tell us about something you built, launched, or scaled from scratch.