Chief Marketing Officer

In short:
We're an AI product studio with $2.25M raised and a portfolio of 4 products, looking for an operational marketer who can turn reach into paying customers in the US market.

We have a content farm running 500 accounts, a UGC network, 13 people in marketing, and $50K/month in paid acquisition budget from day one. What we're missing is someone who can turn all of this into a working revenue machine.

If you've run paid traffic for real money in iGaming, crypto, or mobile subscriptions, and you know your CAC without hesitation — read on.

About the company
An AI product studio. We build our own products and take them to market ourselves.

• Stage: post-seed, $2.25M raised
• Portfolio: 4 products spanning AI/fintech (crypto investing agent — our main bet), martech/AI SaaS, and other consumer apps
• Monetization: B2C subscription at $59/month plus contract revenue
• Market: US and Western Europe

• Distribution: content farm of 500 accounts, UGC network, paid channels

   

What you get

Full revenue mandate. All products, all channels, including sales. You decide what to scale, what to shut down, who to hire, and who to let go within marketing.

Ready-made assets, not a blank slate:

• Content farm of 500 accounts (operating cost ~$14,500/month) — generates reach, but the link to paying customers hasn't been measured
• UGC network with a Telegram bot and CRM — 46% utilization, unit economics need fixing
• Team of 13 people across three units (Content Engine, Marketing & Sales, UGC Network)
• Paid acquisition budget of $50K/month from day one, expanding to $150K once LTV/CAC ≥ 3 — no approvals needed

No restrictions on methods. Multi-accounting, arbitrage, affiliates, aggressive funnels — all fair game if it brings paying customers and doesn't create legal risk.

Uncapped revenue share: 6% of recurring revenue from the customer base you bring in (8% at LTV/CAC ≥ 4). No ceiling. At $250K MRR, your variable comp is $20K/month on top of base.

Equity option: 1–2% in the holding company (across the whole product portfolio, not a single project).

Career path: CMO → CRO within 12–18 months. The role is designed as a track toward running the studio's entire revenue engine.

What's expected of you

First 90 days (by December 31, 2026)

• Build end-to-end analytics: click → signup → trial → payment, across all products. Currently none exists.
• Launch a paid channel and hit a repeatable CAC below the $138 ceiling within 3 weeks, at ≥100 paying customers/month
• Calculate the real CPA of the content farm and decide: scale it or shut it down
• Make personnel decisions on all 13 team members. We don't expect you to keep the current team as-is.

By month 6 (by March 31, 2027)

• $60K MRR minimum, $100K MRR target
• LTV/CAC ≥ 3 across the portfolio
• ≥40% of paying customers from owned channels (not paid ads)

• At least 2 channels scaled

   

Compensation
Base: $7,000 → $8,500 (after 90 days) → $10,000 (at $150K studio MRR)

Variable: 6% of recurring revenue from clients you acquire, paid monthly for as long as they pay. 8% at LTV/CAC ≥ 4. Contract deals: 3%. No cap.

Must-have

• 6+ years in performance/growth marketing, 3+ years managing a team
• Background in iGaming, crypto, Web3, or mobile subscriptions — expensive-traffic environments
• Subscription-model fluency: cohorts, trial-to-paid, payback — not just CPC
• Experience acquiring paying customers in the US/Western Europe, English-language creative
• Managed a budget of ≥$50K/month
• 0→1 experience with channel-level numbers to show for it
• Hands-on experience with multi-accounting, affiliates, or content farms
• You build your own cohorts and read the funnel yourself
• English C1+

Nice to have

• Experience at a venture builder or multi-product studio
• Personal network in the creator economy / affiliate market
• Experience launching a crypto or fintech product at retail scale
• AI tools in daily workflow

Not a fit if:

• You only have brand experience, no acquisition numbers to show
• Agency-only background, no P&L ownership
• You need existing processes in place to get started
• You're not comfortable with outcome-tied compensation

Hiring process
Numbers-based screening (20 min) → Interview with CEO (60 min) → Take-home assignment (5 days) → Panel defense with CEO+CCO+CTO (90 min) → Offer